The Successful Auto Tech Software Scaling Formula

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May 25, 2022

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Read time: 3 min

He and Sunil Patel started Tekmetric in 2016, and today, it’s become the preferred auto tech software in the auto repair industry.

Prasanth’s success prompted Authority Magazine to contact him for an interview on the formula for scaling success.

Below are just a few excerpts of Prasanth’s interview with Ken Babcock (CEO of Tango), along with bonus content for any entrepreneur seeking to scale their business.

Scaling with People

Let’s look at each component.

The Right People.

First, you have to have the team that serves your company the best.

At Tekmetric, we learned this the hard way. We had a phenomenal idea — but our first team wasn’t comprised of exactly all the people we needed.

And that meant we failed in the first round. It was disappointing, but we learned a valuable lesson, and the next round, we hired people based on the talents we knew we needed. It was the right move, and it set us in the right direction toward success. In fact, many of the team members from this second group are still with us today.

Tekmetric’s People Today: The Best Support in the Industry

Today, Tekmetric has a growing team of people working in various departments, such as customer support, sales, product development, and human resources.

Walk into our Houston headquarters, and you’ll see people from all backgrounds catching up on their week, discussing the next product update, or talking about the future of our company over a cup of coffee.

A large portion of our team works remotely. We have employees across the United States, including: </p><ul>

  • Cleveland, OH
  • Washington, DC
  • Denver, CO
  • San Diego, CA

But no matter where our team members are, one of the big things they have in common is that they’re passionate about providing Tekmetric’s customers with the best experience and support possible.

Our support team in particular is easy to get in touch with.

Customers don’t have to spend hours listening to annoying “waiting” music on the phone or anxiously sitting in front of their computers for a response to a support ticket.

The Tekmetric support team acts to get questions answered quickly and any issues resolved fast.

After all, auto tech software needs to move at the pace of the auto repair industry—fast—and support is an important part of that process.

Sound like you would fit in? Join us!

Scaling with Direction

You also have to know the direction you’re going.

Having the idea is great; getting it right as you grow is vital. You may not have the details fully fleshed out, but you must know what you want to do and the tools you need to get there.

I’ve always said, if you have a goal in mind, and you don’t know how to get there, then you’re doing something right.

If you do know how to get there, you’re not thinking big enough. Think long and hard about what you want your business to look like.

Once you figure out those initial steps and orient yourself in the right direction, you can think ahead to challenges like growing and scaling.

Tekmetric’s Direction Today: Driving the Auto Repair Industry Into the Future

The Tekmetric team keeps a close eye on what’s happening in the auto repair industry so that we can stay one step ahead when it comes to driving the auto repair industry into the future.

For example, Tekmetric listened to its customers’ desires for a true two-way texting feature, which enables shops and their customers to communicate more seamlessly than ever before.

Tekmetric also frequently adds to its list of integrations with industry-leading tools so that shop owners can set up workflows that work best for them.

And Tekmetric listens to what shop owners, technicians, and service advisors are saying, taking their feedback and suggestions into account.

We know that we cannot do this on our own, and respect the contributions of people throughout the industry.

Scaling Your Finances

As you scale your business, be intentional with your finances.

When you start making profit, don’t take that as a sign to relax financially. You need to find the right balance. The biggest thing at Tekmetric has been knowing when to expand and take on extra resources.

A lot of companies start with an idea, raise a ton of capital and try to build something gigantic, and they don’t move strategically.

Before you scale, look at your resources: are you using funding efficiently?

Are your people paid too little, or too much? I think about it like a car — I wouldn’t put it on the road with no gas or unaligned tires. The same applies to your company and its resources.

Tekmetric’s Finances Today: New Funding, New Horizons

As Prasanth told Authority Magazine, we’re always intentional about our finances. Ultimately, financial intentionality from the get-go is what enables us to get the right resources in place to offer shops auto tech software that doesn’t break the bank with astronomical pricing.

Part of our financial strategy includes securing funding. In December of 2021, we raised a fresh round of funding from Susquehanna Growth Equity (SGE).

We’re using our funding to scale by adding more people to our engineering and technical teams. We’re also going to enhance our product, so it continues to meet the needs of shops as the industry evolves.

We are grateful to connect with such excellent funding partners and the opportunity to fund our next stage of growth.

Preparing for Growth

Inevitably as you’re scaling your business, you’re going to hit a roadblock. Expect roadblocks. You have to be okay with this, and you need to be prepared to pivot, realign and take on a new plan.

That might mean a project takes another quarter, or that you lost a deal because you couldn’t deliver results.

For Tekmetric, sometimes a feature doesn’t go as planned or is released late. We might have a big enterprise client that’s upset with us because they’re not getting the results they want.

Having a stomach for those things and realigning as needed is crucial. Not everything goes perfectly as planned, and that’s part of the scaling journey.

Tekmetric’s Preparation Today: Work Hard, Play Hard

We’ve come a long way as a team since the early days of our business. Now that we have a large team, we’ve put an even greater focus on learning and training—both internally and externally.

We hold in-house product training sessions to make sure everyone across the company understands our auto tech software and the people we serve. Understanding the ins and outs of the software is what enables each member of the team to do their best work for our customers.

We also train people externally, encouraging them to get professional certifications in their fields.

We’re always on the lookout for the best talent. Our people and culture team actively seeks new talent to bring to Tekmetric.

By retaining and hiring people at the top of their game, we’re ready to pivot at a moment’s notice. If something doesn’t go as we expected, or we want to see something exist that doesn’t exist yet, we roll up our sleeves and build.

We work hard, but we play hard, too. Throwing some fun into the mix is a vital reason why we’re able to adapt and respond to challenges so well. Our weekly breakfasts are a popular tradition.

Every Wednesday, people at our Houston headquarters and San Angelo, TX office mingle and munch on whatever is on the menu (which can range from delicious donuts to breakfast tacos… after all, we’re in Texas! Breakfast tacos are a must).

People also hang out for lunches, happy hours, local events—they just want to connect with the people they work with each day.

Persistence During The Growing Pains

Finally, don’t stop challenging yourself and looking to build your business. Success is the result of a journey, not a result alone.

Being an entrepreneur is a journey, and it’s always evolving.

Your business is not a standstill component — it’s a growing entity that needs to be nurtured. It’s a journey that keeps growing and evolving, and it keeps getting nurtured.

You have to enjoy the process and create new goals to maintain your progress, even as you reach old goals.

Tekmetric’s Persistence Today: One Mile at a Time

Our philosophy is that good auto tech software needs to evolve with the times.

We didn’t just create a stagnant product that we sell to shop owners year after year. We’re always striving to iterate and innovate; we want our existing customers and the new shops we get in front of to have access to the best of the best features.

That’s not to say we haven’t hit some speed bumps along the way.

A few flat tires are a part of life. But we work through those challenges as a team because we have the end goal in sight: driving the auto repair industry forward one mile at a time so shop owners can provide world-class service to their customers and provide great lives to their team members.

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Looking for the best automotive industry conferences and events for 2026? This guide will help you navigate the most impactful automotive conferences and trade shows slated for 2026. We will dive into what makes each event unique, price, location, and more.

Key Automotive Conferences and Trade Shows

When it comes to elevating your auto repair business or career, knowing which events to prioritize is crucial. Each of these conventions offers a distinct experience, catering to different roles in the shop. Let's explore the big events you can’t miss in 2026.

1. Tektonic

What:  Tektonic is a brand new automotive conference for 2026. Whether you're leading the business, managing the front desk, or turning wrenches in the bay, Tektonic offers tailored training to elevate your skills, connect with peers, and drive your career forward in a space built for you.

Come for the shop-tested fixes. Leave with the horsepower to hit top-gear growth. Tektonic is a three-day event built for every shop, no matter your size, brand, or business model. Expect industry-first content, with Tekmetric-backed know-how.

When: April 9-11th, 2026

Where: Marriott Marquis - Houston, TX

Cost: Early bird pricing starting at $750.

Website: https://www.tekmetric.com/tektonic

2. SEMA Show

What: The SEMA Show offers an attendee experience like no other automotive trade show on the planet. It's the best place to see thousands of the newest automotive performance products from new and iconic exhibitors, discover the latest product and vehicle trends, and develop essential skills by attending any one of the 99+ free education sessions – all of which are led by top industry professionals.

The SEMA Show is the premier auto show geared to help small businesses thrive and succeed. The trade-only event enables automotive specialty equipment manufacturers to display alongside automotive manufacturers to debut new, innovative products and connect with industry buyers from all over the world.

When: November 3-6th, 2026

Where: Las Vegas Convention Center - Las Vegas, NV

Cost: Early bird pricing starting at $50

Website: https://www.semashow.com

3. AAPEX

What: Only AAPEX gives you the training, products, and insights to help you stay ahead today and prepare for tomorrow — all while you connect with the entire industry under one roof! Live, interactive demos. Expert-led business education. Our most robust training program yet. It’s all here to give you a jump on every new advancement and the knowledge to tackle your biggest challenges.

Where else can you come face-to-face with the world’s part suppliers showcasing innovations that give you an edge in the here and now — and global perspectives on where the industry is headed next?  Spend three days at AAPEX Las Vegas and make sure you’re ready to steer your business toward success!  

When: November 3-5th, 2026

Where: The Venetian Expo & Caesars Forum - Las Vegas, NV

Cost: Early bird pricing starting at $50

Website: https://www.aapexshow.com

4. NADA

What: NADA Show offers a full program of innovative products, emerging trends and networking opportunities. Four full days of outstanding education, emerging trends and networking opportunities for all areas of your dealership.

When: February 3-6th, 2026

Where: Las vegas Convention Center - Las Vegas, NV

Cost: Early bird pricing starting at $679

Website: https://www.nada.org/nada-show-attend

5. ASTA

What: The ASTA Expo is an annual event that brings together professionals from the automotive aftermarket industry for training, networking, and discovering the latest innovations. Anyone is welcome, including shop owners, managers, technicians, service writers, and anyone in the automotive service and tire industry looking to grow their knowledge, network, and business.

When: September 25th, 2026

Where: Raleigh Convention Center - Raleigh, NC

Cost: Not disclosed for 2026 yet - check website.

Website: https://astausa.org/pages/asta-expo-2025

6. Shop Hackers

What: The annual Shop Hackers seminar provides owners and staff in the independent automotive repair and collision/body industries with: Top-tier knowledge, life-changing personal connections, actionable strategies, increased motivation, one unforgettable experience.

With over a thousand attendees, a large array of vendors, and world-renowned industry leaders, this auto conference is unlike any other in the industry. You may laugh, you may cry, you will eat well, and one thing is for sure — you will walk away changed for the better.

When: July 2026

Where: Murfreesboro, TN

Cost: Not disclosed for 2026 yet - check website.

Website: https://shophackersconference.com

7. Vision

What: VISION Hi-Tech Training & Expo, provides the opportunity for you to expand your knowledge and gain new skills, all while networking with leading automotive service industry professionals. Choose from more than 100 cutting-edge management, technical, and educator training courses. VISION also features a 60,000 square-foot exhibit hall showcasing the latest tools, equipment, and technology.

When: March 5-8th, 2026

Where: Overland Park Convention Center - Overland Park, KS

Cost: Early bird pricing starting at $435

Website: https://visionkc.com/

8. ATI

What: Learn how top-performing shop owners are navigating today’s economy and running more successful, profitable businesses. Our world-class speakers and informative sessions will equip you with the knowledge and tools you need to thrive.

SuperConference is not just about learning; it’s about community. Engage in interactive, team-building activities with the most supportive community of shop owners in the industry. Build relationships that will last a lifetime and grow your network with high-performing peers and professionals.

When: March 18-21, 2026

Where: Hyatt Regency Grand Cypress - Orlando, FL

Cost: Not disclosed for 2026 yet - check website.

Website: https://www.autotraining.net/superconference/

Why you should attend an automotive trade show

Now that we’ve explored some of the top 2026 events, let’s zoom out and consider the benefits of attending automotive conferences.

Networking opportunities

Imagine walking into a room filled with hundreds, even thousands, of people who share your passion, understand your challenges, and are dedicated to the same industry. That's the power of networking at automotive conferences. These aren't just casual conversations; they are opportunities for mentorship, partnerships, collaboration, and mutual growth.

Industry trends and insights

The automotive industry moves at lightning speed. What was cutting-edge last year might be standard this year, and obsolete next. Attending conferences gives you visibility into the future of auto repair. You’ll gain firsthand knowledge of the emerging trends and critical insights that will shape the industry for years to come.

Final thoughts

Finding the right automotive conference for you can be challenging but we hope this guide was helpful. Whether you are just starting your business or have spent your whole life fixing cars, there is an event for you.

More shop resources:

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When it comes to automotive repair, a strong reputation and reliable service are undoubtedly key. But even the best mechanics can benefit from a classic, often-overlooked tool: the business card. In a digital age, you might think these small pieces of stationery are obsolete, but for automotive professionals, they remain a powerful and tangible marketing asset.

The Importance of Business Cards for Mechanics

In the fast-paced world of car repair, a memorable impression can make all the difference. While digital marketing has its place, a physical business card provides a direct and immediate connection.

Auto repair business cards are more than just contact information; they're a miniature billboard for your brand. They convey professionalism and demonstrate that you're prepared and serious about your work. They also serve as a constant reminder of your services, keeping your shop top-of-mind long after an initial interaction. Think of them as a portable advertisement that can be tucked into a wallet, glove compartment, or on a refrigerator, ensuring your contact details are readily available when a customer needs them most.

Beyond initial customer acquisition, automotive business cards can play a crucial role in customer retention. Many shops use them as a simple way to provide their phone number and address, but they can also be integrated into loyalty programs or used to promote new products or services. They are a professional touchpoint that reinforces your brand identity and solidifies trust.

Best Practices for Designing an Automotive Business Card

Designing an effective automotive business card requires a blend of aesthetics and practicality. It's not just about looking good; it's about being functional and memorable.

Brand identity: Does your shop specialize in general automotive repair, or do you focus on specific services like tires or diagnostics? Your business card design should reflect this. If you're known for cutting-edge technology, a more modern and sleek design might be more appropriate.

Quality is king: A flimsy, poorly printed card immediately sends the wrong message. Invest in high-quality cardstock with a professional finish, such as matte or gloss. Metal business cards are becoming more popular and offer a way to stand out. Utilize full-color designs that match your branding.

Simplicity is key: While it might be tempting to cram every service you offer onto your card, resist the urge. An overcrowded card is difficult to read and less impactful. Prioritize essential information and leave plenty of white space.

Stay unique: In a sea of generic business card templates, what will make your car business card stand out? Perhaps a unique shape, a subtle texture, or a clever use of imagery related to your specific automotive repair niche. Don't be afraid to be creative, but always keep clarity and readability in mind.

Utilize both sides: Remember that you have two sides of the business card to work with. Typically, the front is best for contact information, and the back can be a call to action or QR code.

Key Elements to Include in Your Automotive Business Card

A well-designed automotive business card is more than just a pretty face; it's a functional tool that provides all the necessary information for a customer to connect with you. Here are the essential elements to include:

  • Your Shop's Logo and Name: This is your primary brand identifier. Your logo should be clear and recognizable, and your shop's name should be prominently displayed.
  • Your Name and Title: While not strictly necessary for every card, including the owner's or a key auto mechanic's name and title adds a personal touch.
  • Contact Information: This is arguably the most crucial element. Include your phone number, email address, and your physical address. Make sure these are easy to read and accurate.
  • Website Address: In today's digital world, a strong online presence is vital. Include your website URL so customers can easily learn more about your services, read testimonials, or even schedule appointments online.
  • Services Offered: You don't need a comprehensive list, but a few key services can help customers understand your specialty. For example, "Engine Diagnostics," "Brake Service," or "Oil Change."
  • Call to Action: While not always a direct call to action, you can subtly encourage action. For example, if you offer warranties, you might mention "Backed by our 12-month warranty."
  • QR Code: This is a modern and highly effective addition. A QR code can link directly to your website, online scheduling system, or a map to your shop. This makes it incredibly convenient for customers to access more information without having to manually type in URLs.

Tek-Tip: Need help designing your automotive business card? Our free auto repair business card generator can help.

Beyond these essentials, consider adding a tagline that encapsulates your brand's unique selling proposition. For instance, "Your Trusted Partner in Automotive Care" or "Quality Repairs, Unbeatable Service." Some shops even include a small area for appointment reminders on the back, transforming the card into a dual-purpose tool.

Mechanic business card templates

To help you get started with your business card design, we have included some inspiration below.

Auto repair business card ideas

Auto repair business card template.
Auto repair business card example.
Auto repair business card idea.

Tire shop business card ideas

Tire shop business card idea.
Tire shop business card template.
Tire shop business card example.

Mobile mechanic business card ideas

Mobile mechanic business card idea.
Mobile mechanic business card template.
Mobile mechanic business card example.

Which Software is Best for Designing Business Cards?

You don't need to be a graphic designer to create professional-looking automotive business cards. Several software options, ranging from beginner-friendly to professional-grade, can help you bring your vision to life.

For those on a budget or looking for a quick solution, online business card templates from platforms like Canva, Vistaprint, or Zazzle are excellent choices. These platforms offer a vast library of pre-designed business card templates specifically for the automotive industry. They provide intuitive drag-and-drop interfaces, making it easy to customize text, colors, and even upload your logo. They often integrate directly with printing services, simplifying the entire workflow.

For more advanced users who want complete control over their business card design, professional graphic design software like Adobe Illustrator or Adobe Photoshop are the industry standards. These programs offer unparalleled flexibility and precision, allowing you to create truly custom designs from scratch. However, they come with a steeper learning curve and a subscription cost.

Regardless of the software you choose, ensure it allows you to export your design in a high-quality format suitable for professional printing, often a vector file (like AI, EPS, or PDF) or a high-resolution JPG/PNG.

Final thoughts

In an increasingly digital world, the humble business card for an automotive repair shop remains a powerful and tangible marketing tool. It's not just about sharing contact information; it's about making a lasting impression, reinforcing your brand, and fostering trust with your customers.

By adhering to best practices for designing an automotive business card, including all key elements, and leveraging the right software, you can create a mechanic business card that truly represents the quality and professionalism of your shop. Whether you're a seasoned auto mechanic or just starting an auto repair business, don't underestimate the power of a well-designed, high-quality business card.

Auto Repair Shop Business Cards (Ideas & Templates)

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