Tekmessage: True Two-Way Texting for the Auto Repair Industry

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Read time: 3 min

At Tekmetric, we’ve been busy creating the most requested feature by users: true two-way texting. We’re excited to announce that this November, you and your guests will be able to communicate with each other in a seamless, hassle-free way.

Send and Receive Texts Directly in Tekmetric

Once your shop sets up two-way texting within Tekmetric, your team and customers will be able to have instant, harmonious digital conversations.

On your end, the Tekmessage interface will have a similar look and feel to social media messaging services (such as Facebook Messenger).

Your customers, however, will see the conversations as regular text messages on their phones.

Tekmessage: True Two-Way Texting for the Auto Repair Industry

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To use Tekmessage, simply click the messaging icon in the top right corner of your shop’s header within Tekmetric. Doing so will open the Tekmessage sidebar, where you’ll be able to see a full list of conversations with guests, send and receive texts, and search conversations.

Make Life Easier for Your Customers

With Tekmessage, your customers will no longer have to deal with clunky web browser links.

Previous shop management messaging services required customers to open a link from a text in order to send a message to the shop.

Now, with Tekmessage, customers can simply send a text message without having to open a web browser. And your service writers will instantly be able to see messages and respond without ever having to leave Tekmetric.

Note: Digital vehicle inspections and estimates will still be sent as a clickable link because they include data-rich content such as graphs, checklists, etc.

All you have to do is message your customers using the Tekmessage integration, and they’ll receive a text. When they text back, it’ll show up in Tekmessage. Badda-bing. Badda-boom.

Tekmessage: True Two-Way Texting for the Auto Repair Industry

Sync Your Shop’s Original Phone Number to Tekmessage

With Tekmessage, you’ll be able to streamline how new customers communicate with your shop by choosing the phone number your shop sends messages from within Tekmetric.

You can use your shop’s existing phone number—the one you have been advertising on your website and Google My Business profile—to make it easier than ever for new customers to reach you and for service writers to add their new customers' information to Tekmetric.

Tekmessage: True Two-Way Texting for the Auto Repair Industry

Or, you can choose a different phone number based on the available phone numbers in your area. Either way, when you text customers via Tekmessage, the number that they will see on their phones will be the one you chose during setup.

And if you're a multi-shop owner, you can set up a separate Tekmessage number for each individual shop.

Centralize Customer Communication

Think of Tekmessage as your new customer communication command center. From the Tekmessage sidebar, you’ll be able to:

  • Search existing contacts by name and number
  • Send texts to customers and numbers not yet in the system
  • Receive and respond to texts from new and existing customers
  • Create and view upcoming appointments
  • Create and view active repair orders
  • Quickly view customer profiles
  • Mark messages as read and unread
  • See which employee sent a response and what time they sent that response
👉 Ready to grow your automotive business? [Book a personalized Tekmetric Demo Here]

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We’re excited to announce that Tekmetric, the leading cloud-based shop management system for automotive repair shops, is joining forces with Shopgenie, the leading auto repair shop CRM, to provide a comprehensive all-in-one solution that optimizes operations and drives growth for auto repair shops. This combination is set to combine the best of both worlds, offering shop owners smarter tools, seamless integrations, and enhanced features to optimize operations and drive growth—all from a single, unified platform.

So, what does it mean for our partner shops? Here’s a few of the benefits you’ll see in the coming months: 

  • Streamline your operations: Managing your shop requires balancing internal processes while delivering top-notch customer service. With the addition of Shopgenie, we’re not just expanding our platform—we’re creating a true all-in-one solution that addresses the real-world challenges you face every day. Soon, you’ll have one platform, one login, and one phone number for all customer communication, simplifying your workflow and reducing complexity.
  • Enhance Customer Engagement: Keep your customers informed and engaged with automated marketing tools, text reminders, and follow-ups. With integrated communication tools, you’ll deliver exceptional service that strengthens relationships and boosts customer loyalty.
  • Increase Efficiency & Profitability: Benefit from seamless integrations with CRM, booking, and marketing tools that reduce manual work, streamline operations, and ultimately increase profitability. Plus, you’ll continue to have the flexibility to use Tekmetric’s 70+ integrations in our robust ecosystem, with Shopgenie continuing to build and support integrations with other shop management systems.

Here’s what our leadership has to say:

“This combination sets a new standard for efficiency and customer experience in the industry. At Tekmetric, we are committed to providing shop owners with best-in-class tools to manage and grow their businesses. Similarly, Shopgenie’s ability to solve real-world challenges with intuitive technology has earned it the trust of shop owners nationwide,” said Sunil Patel, Founder and CEO of Tekmetric. “Together, we are building an all-in-one platform that empowers shop owners to attract, retain and serve customers more effectively, driving long-term growth.”

“Tekmetric’s relentless pursuit of innovation and passion for creating products that make shop owners’ lives easier could not be a more perfect fit for Shopgenie and our customers,” said Kieran O’Brien, CEO and Co-Founder of Shopgenie. “Our combined strengths will create a more complete, powerful platform that sets a new standard for auto repair software solutions.”

At Tekmetric, helping shops measure up is at the core of everything we do. With this combination, we’re building a seamless, all-in-one solution to manage every aspect of your shop more effectively. Together, we’re setting a new benchmark for the industry and aim to take your shop to the next level. Learn more at https://www.tekmetric.com/shopgenie.

Tekmetric and Shopgenie Join Forces to Revolutionize Auto Repair Shop Management

October 16, 2024

Read time: 3 min

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When it comes to efficiency in an auto repair shop, a technician’s expertise and performance are paramount. The service advisor might be the face who interacts directly with vehicle owners, but technicians are the eyes and ears – the “pistons” – that run the whole system. As a technician, your ability to complete your day-to-day jobs efficiently and effectively is crucial to the shop’s overall performance.

Using data can help you maximize your own profitability as well as the shop’s. From identifying the problem to performing the diagnosis and completing the repair, data can significantly elevate your performance. Simply put, when you accurately and comprehensively leverage the data available through a system like Tekmetric at every step of a repair, you are going to perform more efficiently – to the benefit of the shop and your own career.

Concern: Ensure accuracy with data to identify the problem

When a vehicle is brought in with an initial concern, data can help you better respond to the customer’s needs communicated by the service advisor. By intentionally reviewing the data collected by the service advisor, you can better understand the reason the customer has brought the vehicle in for repair and ensure your diagnosis can uncover the true cause of the problem.

With Tekmetric, your job board and all the data it includes is your key to success. In fact, you can consider it your “digital clipboard,” as it includes all the details you need in one place. The job board shows approved estimates as well as completed work – so it’s your window into how efficiently you are addressing customer concerns, bottlenecks in the repair process and more. This tool enables you to follow up on questions or additional details so your service advisor can communicate with the customer. This in turn drives efficiency within the shop as you can ensure the customer’s concern is addressed promptly and correctly.

‍Cause: Utilize digital tools to make the correct diagnosis

Once a problem has been identified, you can also leverage data via digital vehicle inspections (DVIs) to document diagnoses and show the exact cause of the problem. This includes making thorough notes, including photos and videos and showcasing other issues you find that could need additional repairs. By leveraging digital tools to complete thorough inspections, you can become a diagnostic wizard, solving problems faster and more efficiently. This not only translates to happier customers who get their cars back sooner, but also lets you sell more work, boosting your productivity and earning potential.

The most important part of the digital vehicle inspection is clear photos and videos. By including the right number of photos in your inspection, you can educate your customer on their vehicle’s performance. However, be sure not to overwhelm the customer with information. Tekmetric has found that 6-8 photos on average is the sweet spot, although this may change with your customer base. 

A detailed DVI complete with photos allows the customer to review and approve the jobs they need the most, while planning for repairs that may come up in the future. As a result, you can educate the customer on the cause of their concern, share additional details if needed and simplify the communication process for you and the service advisor – ultimately increasing the average repair order (ARO).

Correction: Control the tempo of the shop’s workflow during repairs

Now that you have identified the problem, it’s time to complete the repair. As you work through your repair list, you can also use key metrics and information available on your job board to ensure you – and the shop overall – are working efficiently. For example, you can follow up with your service advisor on jobs you have inspected but are not approved for repairs. This helps drive the shop’s efficiency, so you can complete the work and get the car out of the shop to move onto the next one.

The other important aspect of the repair phase is collaborating with other technicians to better leverage each technician’s unique strengths and weaknesses. For example, if your specialty is brake replacements, you can work with your team to ensure you work on brake-related repairs. This helps streamline those repairs to you – the expert – so you can complete them faster and at a higher quality. In turn, the shop streamlines its overall processes, leading to more profit for the shop and for you.

Technicians are a critical part of a shop’s operations – but your role is not just limited to the actual repair. You can become even better in your role by using data throughout the customer experience: from the initial problem and diagnosis until the customer walks out with a fixed vehicle. In fact, utilizing data from the minute the customer walks into the shop leads to better diagnoses and more successful repairs. Learning how to use data correctly can help you perform at a higher level, ultimately increasing the profitability of the shop and growing your own paycheck.

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Entrepreneurs play a vital role in transforming our lives by disrupting markets and revolutionizing industries. We are thrilled that Sunil Patel, Founder & CEO of Tekmetric is to be recognized as a finalist for the Entrepreneur Of The Year®. 2025 Gulf South program. As the world's most prestigious business award for entrepreneurs, now in its 40th year, Entrepreneur Of The Year is at the forefront of identifying game-changing business leaders. The program has honored the inspirational leadership of such entrepreneurs as Howard Schultz of Starbucks Corporation, Eric Yuan of Zoom, Jodi Berg of Vitamix and Kendra Scott of Kendra Scott LLC.

We're honored to have Sunil recognized among so many other ambitious business leaders in the Gulf South. Learn more about the Entrepreneur Of The Year Gulf South program and follow us along on our journey to the regional awards celebration!
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Learn more about the story of Tekmetric and Sunil Patel in our latest documentary.

Sunil Patel Earns Finalist in Entrepreneur Of The Year

May 13, 2025

Read time: 3 min

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