Tekmetric Certified Coach Network

"Having the experience of starting my own shop from the beginning to now being a multi-shop owner, I feel my experience, knowledge, and desire to help put me in a great position to mentor the next generation of shop owners."

Shop Fix Academy serves a community of 1,500+ independent shop owners through one-on-one coaching, peer groups, in-person events, and online training. Its coaches are shop owners themselves, focused on growing profits, developing leaders, and giving owners more control of their time. Lead Coach Brandon Peavy owns automotive repair businesses in Virginia and leads a team of SFA coaches, bringing firsthand experience in operations, team development, and business growth.

"I don’t just coach the numbers — I coach the leadership habits that make those numbers possible."

"I believe great coaching helps business owners see what’s possible, understand what’s getting in the way, and turn that insight into meaningful action. My approach combines real-world experience, data-driven decision making, and accountability to help owners build stronger teams, improve profitability, and create businesses that can thrive without depending on them for every decision."

"I coach shop owners to step out of the day to day and lead their business through clear expectations, real accountability and a focus on the numbers that drive profit. Every shop is different, so I start with where the owner is today and build a plan that develops their team, tightens their processes and gets results they can measure in Tekmetric every week."

"My coaching philosophy is rooted in The Discipline of Now: helping auto repair shop owners turn intention into execution through clear priorities, strong leadership, and consistent accountability. I help owners translate shop performance data into practical actions that improve profitability, team efficiency, and the customer experience while reducing the shop’s dependence on them."

"My coaching philosophy is to help people see their business and themselves more clearly, challenge the thinking that may be holding them back, and turn that clarity into practical action. I believe great coaching doesn’t create dependency on the coach—it develops stronger leaders who can make better decisions, build better teams, and create sustainable results on their own."

Shop Fix Academy serves a community of 1,500+ independent shop owners through one-on-one coaching, peer groups, in-person events, and online training. Its coaches are shop owners themselves, focused on growing profits, developing leaders, and giving owners more control of their time. SFA coach Joe Valind grew Auto Safety Center from a three-bay shop into a four-location business, bringing practical experience in building strong teams and moving from doing everything himself to developing capable leaders.

"My clients don't just hit their numbers — they become the kind of leaders their teams want to follow."

"I believe in the philosophy of model, mimic, master, and duplicate. Pick a business model that suits our vision, find someone who has mastered that model and mimic them, learn to master your version of the model, then learn to duplicate your knowledge to others to grow and scale."

"Real shop growth starts with listening — turning your real-world challenges into practical actions, stronger leadership, and lasting results."

"I like to meet shops where they are and work on what will get them the best results for their current focus."

"One of my core philosophies is that we do life together. We don't have one coaching model. We have a different model because each shop has unique opportunities, strengths, challenges, and weaknesses; and each shop owner has different dreams and goals. We're here to help you achieve them."

Shop Fix Academy serves a community of 1,500+ independent shop owners through one-on-one coaching, peer groups, in-person events, and online training. Its coaches are shop owners themselves, focused on growing profits, developing leaders, and giving owners more control of their time. SFA coach Ryan Hillenbrand is a second-generation shop owner with four locations in the greater Cincinnati area, bringing firsthand experience in developing leaders, scaling operations, and protecting profitability.

Shop Fix Academy serves a community of 1,500+ independent shop owners through one-on-one coaching, peer groups, in-person events, and online training. Its coaches are shop owners themselves, focused on growing profits, developing leaders, and giving owners more control of their time. SFA coach Tad Butitta is a third-generation shop owner who grew his family’s business to five locations in northern Illinois. He now leads his team remotely from Tennessee, bringing practical experience in expansion, leadership, and owner independence.

"When the owner grows as a leader and gains clarity, the shop follows — we build stronger teams and systems from the top down."