5 COMMON MYTHS ABOUT AUTOMOTIVE REPAIR SOFTWARE PROGRAMS DEBUNKED

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May 22, 2023

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Read time: 3 min

You might have heard some myths about automotive repair software programs like “it’s too expensive to switch” and “training is tough.” But that's not necessarily true.

Don’t be deterred by shop management software misconceptions. We’re here to help break down these myths and rRevolutionize your shop with modern tools. See what your shop can accomplish once you have all the facts about auto repair software programs..

MISCONCEPTIONS ABOUT AUTOMOTIVE REPAIR SOFTWARE PROGRAMS

Now that you’re a shop owner, you’re probably looking for ways to level up your shop. Thanks to talking to fellow shop owners or browsing online, you may have become somewhat familiar with automotive repair software programs.

Finding the right automotive repair software program for your shop is one of the most effective ways you can increase your team’s productivity, boost your revenue, communicate better with customers, and more. However, there are some myths surrounding auto repair software programs that might be preventing you from taking your business to new heights.

To help you on your journey, we’ve compiled a list of some of the most common myths we’ve heard about auto repair software programs and then let you in on the real deal.

MYTH 1: YOU’LL HAVE TO PURCHASE BRAND NEW HARDWARE

It’s understandable to be worried about having to get new hardware to go alongside a new auto repair software program. After all, new hardware is expensive and will also need space that your office just might not have.

THE REAL DEAL: RUN YOUR SHOP ON YOUR TERMS

If you opt for the right cloud-based automotive repair software program, you won’t have to worry about buying new hardware because you won’t be tied down to just one device.

Once your software is activated, you can work from whichever device and whichever location you prefer (as long as you have an internet connection), whether it’s the trusty desktop in your home office or the laptop you take with you to trainings across the country.

Cloud-based software gives you the flexibility to run your shop on your terms.

TEK-TIP: EASY-TO-USE, CLOUD-BASED AUTO REPAIR SHOP SOFTWARE

Tekmetric’s cloud-based automotive repair software program is easy to learn and use. Your shop’s data will securely live on the cloud, so you can access it anytime, anywhere you have an internet connection. You don’t have to be physically tethered to your shop to run it efficiently. You can stay in-the-know from afar, whether you’re on a Hawaiian island or at your child’s doctor’s office.

And, unlike with an on-location solution, you’ll have more peace of mind. Because your data will live on the cloud, you won’t have to worry about losing years and years of important shop history due to a drink spilling on your hard-drive or your hard-drive becoming corrupted.

MYTH 2: YOU’LL HAVE TO LOCK YOURSELF INTO A LONG-TERM CONTRACT

Contracts can make anyone nervous. After all, by signing a contract, you’re basically locking yourself into using the automotive repair software program for a certain amount of time. What if you end up not liking it? What if your team finds it difficult to use?

If problems arise, you’ll have to stick out the contract. Meanwhile, you and your team may become increasingly unhappy, and productivity might start to take a hit.

THE REAL DEAL: LONG-TERM CONTRACTS AREN’T A GIVEN

Thankfully, long-term contracts aren’t a given! With some research, you can find an automotive repair software program that won’t require you to sign a long-term contract. In fact, you can even find an automotive repair software program that won’t require you to sign any contract!

As obvious as it sounds, when you don’t have to sign a contract, you simply have more freedom. If you or your team end up not liking the software, you can switch at any time. The ability to switch whenever you want gives you more control over how you run your shop. You’ll have peace of mind that you and your team won’t be stuck for what feels like an eternity using a solution you dislike.

TEK-TIP: NO CONTRACTS OF ANY KIND REQUIRED

At Tekmetric, we pride ourselves on the quality and ease-of-use of our software. We know, we know. We sound like braggarts right now. But we’re confident that shop owners will love our software, and if they don’t, no hard feelings! We don’t lock our users into contracts because we value freedom and don’t want people to stay if they genuinely don’t want to.

If you sign up for Tekmetric, you won’t have to sign a contract locking you into using our software for any length of time. You’ll be free to cancel your service at any time, without hassles.

MYTH 3: SWITCHING AUTOMOTIVE REPAIR SOFTWARE PROGRAMS IS EXPENSIVE

You might already be using one of the many automotive repair software programs on the market. Whatever your reasons are for wanting to switch—maybe you want a solution that isn’t on-location or want one that offers different features—you might be worried that switching automotive repair software programs will be an expensive ordeal.

THE REAL DEAL: SWITCHING CAN BE COST-EFFECTIVE

An automotive repair software program doesn’t have to cost you big time to switch. With some automotive repair software programs, you can consolidate many of your daily activities, so you don’t have to worry about getting various solutions for different functionalities.

Additionally, the automotive repair software program you’re considering might have tiered pricing, meaning you can pick and choose a plan that falls within your budget and that has the specific features you want. Later, if you decide you do want to start using those features, you can upgrade your plan. This flexibility is helpful because as your business evolves, your technological needs will evolve, too.

Or, as distressing as it is to think about, sometimes things in business don’t go as planned. If your area is hit by a natural disaster and you must close your shop for several months, for instance, you can take some solace in the fact that you can cancel your automotive repair software program subscription for the time being and re-subscribe once the situation improves.

And if you go with a cloud-based automotive repair software program, you’ll likely have low startup costs. Data migrations might be the only things for which you’ll have startup fees.

TEK-TIP: SWITCH WITHOUT BREAKING THE BANK

Tekmetric offers tiered pricing that makes it easy for shop owners to switch over. All three of our plans offer access to some of the most essential capabilities for shops, including:

  • Digital vehicle inspections
  • Calendars and appointments
  • Unlimited repair orders
  • Unlimited users and devices per shop

Tekmetric doesn’t make users sign contracts, either, so you can upgrade, downgrade, or cancel your plan whenever you wish.

For setting up, you won’t have to purchase expensive hardware, since our solution is cloud-based. If you wish, you can pay an additional fee and import your data from your old system. Paying for a data migration is not mandatory by any means, but it will make getting up and running even easier.

MYTH 4: YOU’LL HAVE TO PAY MORE FOR THE SOFTWARE WHEN YOU HIRE NEW EMPLOYEES

One of the main reasons you may be looking to roll out an automotive repair software program is to scale your business more efficiently. As your business grows, chances are you’ll have to hire additional employees to keep things running seamlessly. Those new employees will need to access the automotive repair software program to successfully do their jobs, and you’ll have to pay more for those new users, right? Not necessarily.

THE REAL DEAL: MORE USERS ≠ MORE EXPENSES!

While researching automotive repair software programs—or other types of software solutions—you might have stumbled upon some that charge more when you add additional users. This approach can create a lot of headaches for shop owners. Hiring a new employee is already expensive.

After all, you must pay them a salary or hourly rate, provide benefits like health insurance, and set them up with the tools they need to succeed. If you have tomust pay more money to get a new service advisor or technician set up on your automotive repair software program, that’s yet another expense that you’ll have to add to the list.

If you decide against setting up some of your team members with your automotive repair software program due to the expenses involved, you’ll probably run into major problems, like a disjointed environment where it’s hard for people to get into a state of “flow.” Some shop owners try to bypass this type of restriction by having employees share logins, but that can quickly take a turn for the worse. Specifically, tracking might become inaccurate, and you’ll have a tougher time determining who did what in the software.

However, there are automotive repair software programs out there that won’t charge you for additional users. In fact, programs like Tekmetric have an “unlimited users” approach for each shop location, meaning you won’t have to worry about your automotive repair software program bill climbing up each time you hire a new employee at your shop.

TEK-TIP: NO HIDDEN FEES FOR ADDING MORE USERS AND DEVICES PER LOCATION

‍Tekmetric gives you one less thing to worry about when you’re expanding your team. You can add unlimited users and devices within a single shop location—with zero hidden fees! Whether you hire five or fifteen new employees for your shop, the price you’ll pay for Tekmetric moving forward will remain the same.

If you decide to open an additional shop, you can easily purchase a new Tekmetric plan for that location and then add that new shop’s profile to your existing Tekmetric system.

MYTH 5: TRAINING IS ALWAYS TOUGH

Whenever you do something new—be it cooking that carbonara pasta dish you saw online, trying your hand at golf for the first time, or using that automotive repair software program you rolled out for your team—you have to learn the ropes.

How steep a learning curve is will often depend on your existing knowledge and skills, the complication or ease of the task at hand, and the resources available to you.

THE REAL DEAL: LEARN NEW SOFTWARE WITHOUT A STEEP LEARNING CURVE

When it comes to learning how to use a new automotive repair software program, how easy it will be will come down to two main things:

  1. How intuitive the software is
  2. How responsive the customer success team is at training your team and helping you solve challenges

If you go with an automotive repair software program that’s clunky and has a hands-off team that gives you a user manual and wishes you luck, we’re willing to bet that you and your team will have a steep learning curve. You might spend hours trying to figure out how to navigate the software, and that time ends up cutting into your team’s core tasks. Your frustrated team members start taking longer to finish repairs (because they’re dealing with trying to figure out the software), and your customers leave unhappy, possibly leaving a negative review for your shop on Google or Yelp.

But, if you go with an automotive repair software program that's easy and straightforward to use, and that’s backed by a responsive customer success team that offers users plenty of resources (like webinars and on-site training), that learning curve will be pretty smooth sailing. You and your team will be able to quickly get up to speed, learning all the essential tips and tricks for making the most out of the software.

‍TEK-TIP: TRAINING, SIMPLIFIED

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Tekmetric is already intuitive and easy to use. Just check out what Tekmetric user Stephane Grabina of Excluservice has to say: “The system is very intuitive, so training wasn't that hard.”

Tekmetric offers shops multiple ways to get familiar with our software, including:

  • Comprehensive YouTube videos
  • An in-depth online Knowledge Base
  • Webinar trainings
  • Dedicated remote training sessions
  • On-site, hands-on training sessions

With all these options at your disposal, you can decide how to get your team up to speed.

And what’s more, your training isn’t limited to the early stages of your subscription. Our responsive customer success team is here to answer your questions along the way as they come up, whether you need a refresher on a particular feature or need assistance setting up a new employee with an account.

AUTOMOTIVE REPAIR SOFTWARE PROGRAMS: FINDING THE RIGHT FIT

It’s important to think about your shop’s unique needs during the research phase. There are some capabilities in particular that will help you rapidly transform and grow your shop, such as robust reporting, integrations, and workflows. Keep your shop’s needs in mind as you research different options on the market, and don’t assume that every solution will have them. The last thing you want is a nasty surprise on day one of using your new software when you realize that the feature you really wantedd… isn’t there.

And remember that along with the software itself, it’s essential to consider the people behind the software.

Do you get along with them?

What’s your impression of them?

Are they approachable and helpful during the demo stage?

If you sign up for a solution that’s backed by people you don’t really get along with, you’re going to have a harder time with training and, down the road, with support.

On the other hand, if you choose a solution that’s backed by a team you love, you’ll feel at ease during training and comfortable asking questions along the way. You’ll actually enjoy interacting with them—and that makes a world of difference.

Additionally, you should consider your team members’ preferences and opinions. They’re the people who will be using the software to complete repairs, and it’s important that they have a say in the software they’ll be using each day. Try to have members of your team attend demo sessions with you so they can get a feel for the software and ask their questions.

Ultimately, by not believing the myths above, doing your due diligence during the research phase, and involving your team in the decision-making process, you’ll be well on your way to implementing the automotive repair software program that’s just right for you and your team.

So, while there’s lots of shop problems automotive repair software can’t fix (your shop’s bad coffee, for example), you may be surprised on all it can do and how easy it is to get up and running.

👉 Ready to grow your automotive business? [Book a personalized Tekmetric Demo Here]

FAQ

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When it comes to auto repair, a great customer experience can make the difference between a customer returning for future repairs or not. At Tekmetric, we recognize the importance of creating an excellent experience for your shop’s customers that meets their expectations and keeps them returning again and again. To accomplish this, we strive to offer a solution that helps you meet four key pillars of the customer experience: convenience, comfort, trust and loyalty.

Convenience 

For vehicle owners, choosing the most convenient shop is not necessarily about going to the closest shop. Rather, convenience is a matter of choosing the shop that makes their life easier. 

With approximately 50% of all business shopping completed outside of regular business hours, convenience goes a long way – especially when it comes to auto repair. Customers may need to drop their vehicle off and pick it up later, rather than waiting in the lobby. They may even request to complete pick up after business hours. In all cases, convenient solutions can keep the pick-up process smooth and painless for both you and the customer. 

Tekmetric’s two-way texting opens the door of convenience for vehicle owners. Two-way texting meets the customer where they are – anytime, anywhere. The vehicle owner can access updates to their repair process through a simple text, even from their office desk. Additionally, two-way texting can integrate with Tekmetric’s text-to-pay feature, so customers can pay from work or home, then come pick up the vehicle at their own convenience. 

Comfort

Traditionally, we think of comfort in a physical sense. For example, we might say, “that chair is comfortable.” Customers choose who they do business with based on how comfortable of an experience they receive. Having the tools and resources that ease the tension inherent with getting a vehicle repaired is critical to making a customer feel comfortable. One example that is often overlooked is the payments experience.

With Tekmetric’s “Buy Now, Pay Later,” option, shop owners can offer vehicle owners the opportunity to complete necessary repairs and pay in installments over time. An experience like this can make vehicle repair affordable and comfortable, no matter what the customer’s budget is. 

Trust

Trust between an auto repair shop and vehicle owners is paramount. Not only can it make the repair process smoother for all parties during the repair, but it also contributes to building a lasting relationship for future repairs. A customer is more likely to trust you when you have demonstrated that you can create an experience that is convenient, comfortable and transparent. 

Digital vehicle inspections (DVIs) are a great opportunity to educate vehicle owners on the health of their car by providing them with recommended repairs accompanied by photos and videos. Through DVIs, technicians can offer a holistic, transparent evaluation of the customer’s vehicle by highlighting both areas in need of repair and parts that are working well. The result? Customers can gain a better understanding of the technician’s findings, making them more likely to approve work – and return for future repairs. 

Loyalty

Prioritizing customer convenience, comfort and trust contributes to an enduring sense of customer loyalty. Building loyalty drives your shop’s bottom line in the long term. A good experience for one vehicle owner can lead to a domino effect within their personal network, as they return for future repairs and make referrals to others. Therein lies the hidden gem of long-standing, thriving businesses: strong customer loyalty. 

One of the ways to strengthen customer loyalty is through education and clear communication. Our integration with MotoVisuals demonstrates Tekmetric’s commitment to education and clear communication by showing customers what is wrong with their vehicle instead of simply telling them. Informing vehicle owners about the health of their car accompanied with pictures and educational videos creates a dynamic that is forthcoming, honest and geared towards educating the customer while also ensuring the car gets repaired. 

A customer-centric approach can drive your shop’s performance and establish an excellent customer experience. Use these four pillars – convenience, comfort, trust and loyalty – to drive your shop, and you will create a seamless experience for your customers from start to finish. Whether it’s meeting them where they are financially or educating them about a repair, you can establish a consistent, excellent experience that attracts and retains loyal customers now and far into the future.

4 Ways to Create a Better Auto Shop Customer Experience

September 3, 2024

Read time: 3 min

read more

Auto repair shops might bulk order carbon copies, or you might find a template online and print as many copies as your shop needs. Or, if your shop uses digital templates, you might have to deal with time-consuming digital file management.

Filling out the forms over and over, be it by handwriting or typing, can become tedious. And both options are less than ideal for record-keeping.

Paper can get lost, and digital files can become overwritten or corrupted. Both approaches are inconvenient and ultimately slow things down at your shop. And the impression you give during the payment process can determine whether those customers return or not.

Here are four reasons why a shop management system is better than an auto repair invoice template approach for your business.

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Introducing Recommended Campaigns

Tekmetric Marketing now builds ready-to-send campaigns. The message is written and the audience is selected. All that's left is to review, personalize, and send.

Most shop owners know the fastest way to fill this week’s bays is by bringing back customers who already trust them — the ones whose vehicles you serviced months ago but haven’t seen since. Re-engaging existing customers is one of the most effective ways to generate new repair orders.

The problem is finding the time to do it. Figuring out what to send, who to send it to, and when to send it almost always loses out to the car on the lift or the customer standing at the front counter

That's where Tekmetric Marketing's Recommended Campaigns come in.

Instead of starting with a blank page, Tekmetric Marketing does the heavy lifting for you. It analyzes your shop’s data and recommends campaigns that are ready to go. The audience is selected, the message is drafted, and all that’s left is for you to review it, make any changes you’d like, and send.

No blank screen. No guesswork.

Just a campaign ready to help bring customers back.

How It Works

Recommended Campaigns automatically surfaces ready-to-send campaigns tailored to your shop using the information Tekmetric already knows — your customers, previous campaigns, location, and seasonality.

You’re always in control.

Review the recommendation, personalize the message so it sounds like your shop, adjust the audience if you’d like, choose when to send it, and you’re done.

What used to take an hour staring at a blank screen can now be done in just a few clicks.

How Fox River Tire & Auto Uses Recommended Campaigns

Like most shops, Fox River Tire & Auto in St. Charles, Illinois, wants to stay connected with customers and bring them back when the time is right. But deciding what campaign to send, then building it from scratch, takes time most shops don't have.

Recommended Campaigns gives Tammi and her team a starting point instead of a blank page. They review the recommendations, edit the suggested content to fit their brand, and send with confidence.

"Recommended Campaigns provide an excellent launchpad for re-engaging with our customers. Instead of starting from scratch, we refine the suggested content to fit our brand and send it with confidence. The process is straightforward, time-saving, and always delivers."

— Tammi Vest, Business Manager, Fox River Tire & Auto

From Reports to Results

Recommended Campaigns is part of a much bigger shift in where Tekmetric Marketing is headed.

For years, marketing platforms have been good at showing you what already happened: campaign reports, open rates, clicks, and dashboards. That’s valuable, but it still leaves the work on you.

Tekmetric Marketing is evolving beyond reporting. Increasingly, it’s helping you decide what to do next, and doing more of the work for you.

You’ve already seen this with Recommended Review Responses. When a customer leaves a Google review, Tekmetric drafts a thoughtful response for you to review and approve.

Recommended Campaigns is the next step.

Instead of simply telling you that you should market to your customers more often, Tekmetric Marketing puts a campaign directly in front of you — already drafted, targeted, and ready to send.

Your marketing should keep working even while you’re heads-down under a hood.

One Year of Continuous Innovation

Since launching Tekmetric Marketing in the fall of 2025, thousands of shops have made it part of how they attract new customers and bring existing ones back.

We’ve also continued investing in the platform based on feedback from shops like yours.

Recent additions include:

Rich text and custom links in every email so you can create more engaging emails and link directly to booking pages, review sites, and promotions. Bold a headline, organize services into a list, and drop in links to your booking page, review site, or a promotion, in both campaigns and automated emails like review requests and service reminders.

Recurring blocks for your calendar for lunch breaks, holidays, staff meetings, and other recurring events. Easily add recurring lunch blocks, staff meetings or holidays to your calendar with a few clicks. No more appointments booked over your team events without you knowing. 

Smarter marketing-source tracking on appointments and ROs: Automatically associate appointments and repair orders with the latest marketing campaign or automation that reached the customer. When a customer books after getting a message, the marketing source pre-fills with the most recent campaign or automation sent to them, so attribution is accurate without the guesswork.

Recommended Review Responses, helping you respond to Google reviews in just a few clicks.

Every one of these improvements started with feedback from shop owners looking for simpler, smarter ways to grow their business.

Keep it coming.

Already using Tekmetric Marketing?

Head to Marketing → Campaigns to see what's recommended for your shop and send your first campaign in just a few clicks.


New to Tekmetric Marketing?

See how Tekmetric Marketing helps shops bring customers back with online booking, automated reminders, review generation, and Recommended Campaigns.

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