How to Run a Successful Auto Repair Shop (5 Step Guide)

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May 22, 2023

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Read time: 3 min

When thinking about how to run an auto repair shop, we might start by thinking about a well-managed football team. The different players know what they’re responsible for, show up to accomplish their jobs, put their best effort into everything they do, and perform their best as a team. Players have each others’ backs both on the field and off the field. They can think on the fly, and move as a unit toward the end zone.

How do your players work together? When mechanic shops assemble the right team, devise the right strategy, and run the right plays, they can win, too. Service advisors can stay informed about what’s going on with every repair order at any given moment in time, switch easily between tasks even when the shop is busy, and provide excellent customer service. Technicians are able to focus on their work and spend more time turning wrenches. And customers? They’ll get their cars back fast and drive away with a good impression of your shop.

Shop owners who think more deeply about how to manage a mechanic shop are rewarded for their efforts. Well-managed shops see exponential returns. Stellar team performance leads to customer satisfaction and repeat business. The more successful your shop, the more you can invest back into your team, continuing the cycle of success for all involved.

Leading an Auto Repair Shop: Getting Started

Effectively leading an auto repair shop means focusing on:

  1. Recruitment and hiring
  2. Management
  3. Team motivation
  4. Employee pay
  5. Mentorship
  6. Work-life balance for everyone on the team

If you’re a long-time shop owner who has been helping people get back on the road again for a while now, you may have nodded your head while reading that list—management challenges are common for every thriving shop, and this article may still be a good refresher on how to improve management at your shop.

If you’re just starting out as a shop owner, try not to get stressed out reading that list. We know it’s a lot, and you don’t have to tackle everything at once. In fact, we recommend taking things step by step. Focus on the basics in each management area and refine things along the way. For example, you don’t need to create a top-notch employee mentorship program right out of the gate. In the early days, you should spend more time on recruitment and hiring, just like a football team that knows it needs to upgrade its scouting and drafting process before it can build a great roster.

As for you, the coach: No first-time football coach walks onto the field with every play they’ll ever run already drawn up. They have to learn about all of their players, the culture of the organization, and how to best motivate their team members. Only then can the coach put the gears in motion for the team to grow as a group and smoothly work together, while building everyone up.

Ok, coach! Here are the management plays on how to run a mechanic shop that you should prioritize when you’re first getting started. Let’s huddle up and look over the “How to manage a mechanic shop” playbook.

1. Coach Your Team Members to Get Customers Up and Running Fast

The day your first customer walks through the door, you want your team to be prepared to quickly get that customer’s repair set up. Coach your service advisors and team members on:

  • Creating repair orders: Service advisors need to be able to create repair orders that anyone on the team can quickly access.
  • Running inspections: Your mechanics need a straightforward process for running accurate vehicle inspections.
  • Putting together and sharing estimates: Your service advisors need a simple way to take the tech team’s findings, create easy-to-follow estimates, and share those estimates with customers.
  • Receiving customer authorizations: Service advisors need a clear-cut way to get customers’ repair authorizations so they can then communicate that to technicians, and technicians can begin work.

When you coach your team on the fundamentals, they’ll be able to get customers back on the road as soon as possible.

The Play: Digital Vehicle Inspections and Estimates

Digital vehicle inspections and estimates are a touchdown with customers. Tekmetric’s DVIs put technicians ahead of the game; they can clearly communicate inspection findings by entering key details, attaching photos and videos of their findings, and indicating the severity of each finding via a color-coded system.

Then, service advisors can build estimates that precisely detail the costs and show customers exactly what work needs to get done, and why. Once a service advisor sends an estimate, Tekmetric will add the label “Pending Authorization” to the relevant repair order. Tekmetric gives customers the ability to digitally authorize repair work right from their smartphones, so your technicians can get to work ASAP.

DVIs and estimates score points with customers by showing them that your process is transparent and trustworthy.

2. Power Frictionless Collaboration On Your Team

Can your team execute plays on the field? To win the game each day, your team members need to work in formation—understanding expectations, clearly communicating, and giving each other necessary updates. Your service advisors and technicians have to huddle together, tackle their responsibilities, and get vehicles back to customers fast.

Many auto repair teams collaborate in “analog” ways. For example, service advisors might jot down technicians’ “to-dos” on a whiteboard. Or, they might leave their workstations to nudge technicians for repair status updates. These “analog” methods are relatively easy to set up, but over time, they can lead to some challenges for your team. How? It interrupts your team members’ flow states in the middle of the game.

Put yourself in their cleats. If you started your career in the Auto Repair Industry as a mechanic, you probably valued being able to completely focus on the task at hand, whether it was an oil change or a more complicated repair. If one of your service advisor teammates walked up to you to ask you how much longer the repair would take, you’d have to stop what you’re doing, give them the update (and possibly entertain the conversation going on a tangent), and then resettle into your work. You had to regain your focus again and may have had to stay at work longer than you expected.

As far as your service advisor teammate, they lost time and focus, too! After all, they had to leave their workstation to see what was up with you in the back of the shop. A customer might have walked up to their desk and got stuck waiting. That wait probably didn’t bode well for business!

When you give your employees the right equipment, they won’t have to keep starting and stopping their tasks. They can check-in and communicate at their own pace from wherever they are in the shop. They can pass the ball back and forth as needed and intercept tasks amidst the flow of the shop.

The Play: The Job Board and Tech Board

Tekmetric’s Job Board and the Tech Board equip your team members with the ultimate clarity on who’s responsible for what, how far along repairs are, and more—all while removing the need for extraneous exchanges.

The Job Board has two views and breaks down the repair process into three key categories: Estimates, Work-In-Progress, and Completed. Each repair order can be viewed in a column or a list depending on the preferences of your service advisors.

Here are some of the key details every service advisor at your shop can get via one screen:

  • Color-coded labels that indicate which repair orders are still pending customer authorization, have not yet started, are in-progress, need parts ordered, are ready to post, and more
  • Repair order notes
  • Promised time out
  • How far along each repair order is
  • The technician associated with each repair order
  • Whether the customer for each repair order is waiting at the shop or dropped off their vehicle and left (via icons)

With this information, service advisors can keep work flowing.

Tekmetric also makes it easy for service advisors to manage technicians’ workloads. The Tech Board has one column on the left side that lists out all repair orders that need a technician assigned. The remaining columns show what individual technicians have on their plates. With one glance, service advisors can see which repairs need to be assigned and which technicians have the availability to take on those repairs. If a repair order is too big for one technician, or if different technicians have specialized knowledge that can help finish a job, service advisors can split up the work within a repair order. When mechanics look at the Tech Board, they’ll know exactly what they’re responsible for.

With the Job Board and Tech Board, you won’t have to fret about how to run an auto repair shop. Your shop and your team will run like a well-oiled machine!

3. Practice Great Customer Communication With Your Team

When customers walk into your shop, the faster someone from your team greets them, the better. According to a 2021 study by J.D. Power, customer satisfaction scores “decline when customers wait more than three minutes before they’re acknowledged.”

Good customer communication should exist throughout every stage of the repair process. For instance, when customers leave your shop during repairs, have your service advisors give them regular updates. When they come to pick up their vehicles and pay, give them a stress-free check-out process.

It’s on you as the leader of your team to train your players on the essentials of great customer service, like:

  • Greeting customers and checking them in
  • Responding quickly if a customer asks to speak to a higher-up
  • Addressing customers’ frequently asked questions
  • Updating customers on the status of their repairs  
  • Processing customers’ payments and checking them out with minimal hassles

If you were previously a service advisor or technician, speak to your team members about your own experiences and lessons learned having interacted with customers in the past! Your experience in the shop can pay off for the next generation of Auto Repair Professional all-stars.

Need more extensive coaching for your team? You may want to consider hiring an external coach, enrolling your employees in a specialized course, or upgrading their customer communication equipment. There’s an abundance of coaching programs out there focused on all aspects of how to run an auto repair shop.

The Play: Run the Ball Downfield with Tekmessage and Tekmerchant

Tekmessage and Tekmerchant simply the customer communication and checkout processes for your team and your customers.

As we saw with the Job Board, service advisors can quickly see how far along each repair is. Once they have that information, service advisors can then use Tekmetric’s true two-way texting tool, Tekmessage, to update customers. Service advisors can message customers directly from Tekmetric, and the resulting message will show up on customers’ smartphones just like a regular text message. Customers will even be able to respond to that text message just like any other text.

Eventually, when the repair is completed, service advisors can message customers that it’s time to check out. Tekmetric offers a tool, Tekmerchant, for a text-to-pay check-out process. Service advisors can text or email customers their invoices, and customers can pay from wherever they are, using their smartphones, tablets, or computers. They don’t have to wait in line at your shop to hand over their credit card for processing. Instead, they can pay on their own time! If they want to pay while catching the last few minutes of the fourth quarter on a TV in the waiting area, they can do that.

Tekmessage and Tekmerchant aren’t going to interact with your customers for you. Your service advisors still have to exhibit excellent customer service in their interactions. But these two tools facilitate and train their ability to give excellent customer service by minimizing and even eliminating common complications such as dropped calls and broken credit card machines. Combine Tekmessage and Tekmerchant with the world-class customer service you’re already providing, and you’ll jumpstart even more business!

4. Mentor Your Employees to Reach Their Full Potential

No shop owner learns to run a successful shop on their own. Along the way, they got advice from other shop owners and might have even had a mentor by joining an industry coaching group or even forming a connection with a former boss or someone else in the industry.  No matter what form that mentorship took, it helped those shop owners level up and consistently become better at what they do.

You can do the same for your team, empowering them to take greater leaps in their careers. When employees feel supported at work, they’re likely to stay, improving your shop’s employee retention. Long-time employees know your shop well; they’re accustomed to how things run. When it comes to figuring out how to run an auto repair shop, they don’t need as much direction on the field as newer team members.

Keeping team members longer also builds strong camaraderie, creating a cohesive team spirit at your shop. Newer team members start to pick up tricks from employees who have been around a while on how to make the day run smoothly. And, when your team gets along and works together efficiently, you can have peace of mind and turn your focus to making big picture decisions about your shop.

A large part of being a good mentor or coach involves giving useful, actionable feedback to your employees that helps them strengthen their skills and shore up any weaknesses. For example, if you notice that one of your service advisors is hitting super high sales numbers, you can praise them and encourage them to share their tips with their team members. If you notice that one of your technicians is taking slightly longer to complete repairs than their peers, you can pair them up with the fastest technician on your team so they can speed up.

The Play: Give Effective Feedback With Real-Time Reports

Tekmetric measures key areas of your team’s performance, compiling that data into real-time employee reports:

  • The Realtime Service Writer Report shows you the repair order sales and hours associated with each service advisor on your team.
  • The Realtime Technician Report shows you the repair order sales and hours associated with each technician on your team.
  • The Technician Hours Report shows you each technician’s total billed time, total actual time, and car count. Most importantly, this report shows you the total efficiency of each technician and the total efficiency of your tech team.

Each of these reports are customizable by time period. For example, you can review your tech team’s efficiency over the last month or last quarter to build the most effective possible game plan for completing repair work. Got a technician with a lower efficiency score? Pair them up with other mechanics who know how to complete quality work at a fast pace.

Remember to remain empathetic when you’re giving each team member feedback and showing them their stats. Deliver the feedback in a professional manner. Along with pointing out what needs improvement, you should also point out what the employee is doing well. Research has shown that the highest performing teams have a 5.6 to 1 ratio of positive to negative feedback comments.

5. Check In

One of the best practices for how to manage a mechanic shop doesn’t involve any fancy tools or processes. It just comes down to checking in with your team members to see how they’re doing.

You can ask employees, “Hey, how are you?” when you cross paths with them at the shop, regularly host one-on-ones, and organize weekly team huddles. We recommend doing a combination of these types of check-in activities to gauge how your employees are doing. You never know what’s happening with people, and it can be hard for employees to put on their game face when there’s trouble at home. For instance, if you ask an employee, “Hey, how are you doing?” in passing, they might not feel comfortable telling you, “Well, my dog got an ear infection and I’m stressed out” or “My mortgage application got rejected.” In contrast, they might feel comfortable telling you those things in a one-on-one meeting.

Granted, not every employee will be open about what’s going on with them, and that’s ok! You shouldn’t pressure them. What you should do is show them with your actions that if they do want to tell you what’s going on, they can freely do so.

Check-ins will also help you increase employee engagement, growing your shop. When employees feel like they “belong” at work, they’re three-and-a-half times “more likely to contribute to their fullest potential.”

These regular updates will help create a healthier work environment for everyone at your shop, one with mutual respect and understanding. Your team members will know that you’re not just barking plays from the sidelines—you’re taking an active interest in them as individuals.

FAQ

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Looking for the best automotive industry conferences and events for 2026? This guide will help you navigate the most impactful automotive conferences and trade shows slated for 2026. We will dive into what makes each event unique, price, location, and more.

Key Automotive Conferences and Trade Shows

When it comes to elevating your auto repair business or career, knowing which events to prioritize is crucial. Each of these conventions offers a distinct experience, catering to different roles in the shop. Let's explore the big events you can’t miss in 2026.

1. Tektonic

What:  Tektonic is a brand new automotive conference for 2026. Whether you're leading the business, managing the front desk, or turning wrenches in the bay, Tektonic offers tailored training to elevate your skills, connect with peers, and drive your career forward in a space built for you.

Come for the shop-tested fixes. Leave with the horsepower to hit top-gear growth. Tektonic is a three-day event built for every shop, no matter your size, brand, or business model. Expect industry-first content, with Tekmetric-backed know-how.

When: April 9-11th, 2026

Where: Marriott Marquis - Houston, TX

Cost: Early bird pricing starting at $750.

Website: https://www.tekmetric.com/tektonic

2. SEMA Show

What: The SEMA Show offers an attendee experience like no other automotive trade show on the planet. It's the best place to see thousands of the newest automotive performance products from new and iconic exhibitors, discover the latest product and vehicle trends, and develop essential skills by attending any one of the 99+ free education sessions – all of which are led by top industry professionals.

The SEMA Show is the premier auto show geared to help small businesses thrive and succeed. The trade-only event enables automotive specialty equipment manufacturers to display alongside automotive manufacturers to debut new, innovative products and connect with industry buyers from all over the world.

When: November 3-6th, 2026

Where: Las Vegas Convention Center - Las Vegas, NV

Cost: Early bird pricing starting at $50

Website: https://www.semashow.com

3. AAPEX

What: Only AAPEX gives you the training, products, and insights to help you stay ahead today and prepare for tomorrow — all while you connect with the entire industry under one roof! Live, interactive demos. Expert-led business education. Our most robust training program yet. It’s all here to give you a jump on every new advancement and the knowledge to tackle your biggest challenges.

Where else can you come face-to-face with the world’s part suppliers showcasing innovations that give you an edge in the here and now — and global perspectives on where the industry is headed next?  Spend three days at AAPEX Las Vegas and make sure you’re ready to steer your business toward success!  

When: November 3-5th, 2026

Where: The Venetian Expo & Caesars Forum - Las Vegas, NV

Cost: Early bird pricing starting at $50

Website: https://www.aapexshow.com

4. NADA

What: NADA Show offers a full program of innovative products, emerging trends and networking opportunities. Four full days of outstanding education, emerging trends and networking opportunities for all areas of your dealership.

When: February 3-6th, 2026

Where: Las vegas Convention Center - Las Vegas, NV

Cost: Early bird pricing starting at $679

Website: https://www.nada.org/nada-show-attend

5. ASTA

What: The ASTA Expo is an annual event that brings together professionals from the automotive aftermarket industry for training, networking, and discovering the latest innovations. Anyone is welcome, including shop owners, managers, technicians, service writers, and anyone in the automotive service and tire industry looking to grow their knowledge, network, and business.

When: September 25th, 2026

Where: Raleigh Convention Center - Raleigh, NC

Cost: Not disclosed for 2026 yet - check website.

Website: https://astausa.org/pages/asta-expo-2025

6. Shop Hackers

What: The annual Shop Hackers seminar provides owners and staff in the independent automotive repair and collision/body industries with: Top-tier knowledge, life-changing personal connections, actionable strategies, increased motivation, one unforgettable experience.

With over a thousand attendees, a large array of vendors, and world-renowned industry leaders, this auto conference is unlike any other in the industry. You may laugh, you may cry, you will eat well, and one thing is for sure — you will walk away changed for the better.

When: July 2026

Where: Murfreesboro, TN

Cost: Not disclosed for 2026 yet - check website.

Website: https://shophackersconference.com

7. Vision

What: VISION Hi-Tech Training & Expo, provides the opportunity for you to expand your knowledge and gain new skills, all while networking with leading automotive service industry professionals. Choose from more than 100 cutting-edge management, technical, and educator training courses. VISION also features a 60,000 square-foot exhibit hall showcasing the latest tools, equipment, and technology.

When: March 5-8th, 2026

Where: Overland Park Convention Center - Overland Park, KS

Cost: Early bird pricing starting at $435

Website: https://visionkc.com/

8. ATI

What: Learn how top-performing shop owners are navigating today’s economy and running more successful, profitable businesses. Our world-class speakers and informative sessions will equip you with the knowledge and tools you need to thrive.

SuperConference is not just about learning; it’s about community. Engage in interactive, team-building activities with the most supportive community of shop owners in the industry. Build relationships that will last a lifetime and grow your network with high-performing peers and professionals.

When: March 18-21, 2026

Where: Hyatt Regency Grand Cypress - Orlando, FL

Cost: Not disclosed for 2026 yet - check website.

Website: https://www.autotraining.net/superconference/

Why you should attend an automotive trade show

Now that we’ve explored some of the top 2026 events, let’s zoom out and consider the benefits of attending automotive conferences.

Networking opportunities

Imagine walking into a room filled with hundreds, even thousands, of people who share your passion, understand your challenges, and are dedicated to the same industry. That's the power of networking at automotive conferences. These aren't just casual conversations; they are opportunities for mentorship, partnerships, collaboration, and mutual growth.

Industry trends and insights

The automotive industry moves at lightning speed. What was cutting-edge last year might be standard this year, and obsolete next. Attending conferences gives you visibility into the future of auto repair. You’ll gain firsthand knowledge of the emerging trends and critical insights that will shape the industry for years to come.

Final thoughts

Finding the right automotive conference for you can be challenging but we hope this guide was helpful. Whether you are just starting your business or have spent your whole life fixing cars, there is an event for you.

More shop resources:

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When it comes to automotive repair, a strong reputation and reliable service are undoubtedly key. But even the best mechanics can benefit from a classic, often-overlooked tool: the business card. In a digital age, you might think these small pieces of stationery are obsolete, but for automotive professionals, they remain a powerful and tangible marketing asset.

The Importance of Business Cards for Mechanics

In the fast-paced world of car repair, a memorable impression can make all the difference. While digital marketing has its place, a physical business card provides a direct and immediate connection.

Auto repair business cards are more than just contact information; they're a miniature billboard for your brand. They convey professionalism and demonstrate that you're prepared and serious about your work. They also serve as a constant reminder of your services, keeping your shop top-of-mind long after an initial interaction. Think of them as a portable advertisement that can be tucked into a wallet, glove compartment, or on a refrigerator, ensuring your contact details are readily available when a customer needs them most.

Beyond initial customer acquisition, automotive business cards can play a crucial role in customer retention. Many shops use them as a simple way to provide their phone number and address, but they can also be integrated into loyalty programs or used to promote new products or services. They are a professional touchpoint that reinforces your brand identity and solidifies trust.

Best Practices for Designing an Automotive Business Card

Designing an effective automotive business card requires a blend of aesthetics and practicality. It's not just about looking good; it's about being functional and memorable.

Brand identity: Does your shop specialize in general automotive repair, or do you focus on specific services like tires or diagnostics? Your business card design should reflect this. If you're known for cutting-edge technology, a more modern and sleek design might be more appropriate.

Quality is king: A flimsy, poorly printed card immediately sends the wrong message. Invest in high-quality cardstock with a professional finish, such as matte or gloss. Metal business cards are becoming more popular and offer a way to stand out. Utilize full-color designs that match your branding.

Simplicity is key: While it might be tempting to cram every service you offer onto your card, resist the urge. An overcrowded card is difficult to read and less impactful. Prioritize essential information and leave plenty of white space.

Stay unique: In a sea of generic business card templates, what will make your car business card stand out? Perhaps a unique shape, a subtle texture, or a clever use of imagery related to your specific automotive repair niche. Don't be afraid to be creative, but always keep clarity and readability in mind.

Utilize both sides: Remember that you have two sides of the business card to work with. Typically, the front is best for contact information, and the back can be a call to action or QR code.

Key Elements to Include in Your Automotive Business Card

A well-designed automotive business card is more than just a pretty face; it's a functional tool that provides all the necessary information for a customer to connect with you. Here are the essential elements to include:

  • Your Shop's Logo and Name: This is your primary brand identifier. Your logo should be clear and recognizable, and your shop's name should be prominently displayed.
  • Your Name and Title: While not strictly necessary for every card, including the owner's or a key auto mechanic's name and title adds a personal touch.
  • Contact Information: This is arguably the most crucial element. Include your phone number, email address, and your physical address. Make sure these are easy to read and accurate.
  • Website Address: In today's digital world, a strong online presence is vital. Include your website URL so customers can easily learn more about your services, read testimonials, or even schedule appointments online.
  • Services Offered: You don't need a comprehensive list, but a few key services can help customers understand your specialty. For example, "Engine Diagnostics," "Brake Service," or "Oil Change."
  • Call to Action: While not always a direct call to action, you can subtly encourage action. For example, if you offer warranties, you might mention "Backed by our 12-month warranty."
  • QR Code: This is a modern and highly effective addition. A QR code can link directly to your website, online scheduling system, or a map to your shop. This makes it incredibly convenient for customers to access more information without having to manually type in URLs.

Tek-Tip: Need help designing your automotive business card? Our free auto repair business card generator can help.

Beyond these essentials, consider adding a tagline that encapsulates your brand's unique selling proposition. For instance, "Your Trusted Partner in Automotive Care" or "Quality Repairs, Unbeatable Service." Some shops even include a small area for appointment reminders on the back, transforming the card into a dual-purpose tool.

Mechanic business card templates

To help you get started with your business card design, we have included some inspiration below.

Auto repair business card ideas

Auto repair business card template.
Auto repair business card example.
Auto repair business card idea.

Tire shop business card ideas

Tire shop business card idea.
Tire shop business card template.
Tire shop business card example.

Mobile mechanic business card ideas

Mobile mechanic business card idea.
Mobile mechanic business card template.
Mobile mechanic business card example.

Which Software is Best for Designing Business Cards?

You don't need to be a graphic designer to create professional-looking automotive business cards. Several software options, ranging from beginner-friendly to professional-grade, can help you bring your vision to life.

For those on a budget or looking for a quick solution, online business card templates from platforms like Canva, Vistaprint, or Zazzle are excellent choices. These platforms offer a vast library of pre-designed business card templates specifically for the automotive industry. They provide intuitive drag-and-drop interfaces, making it easy to customize text, colors, and even upload your logo. They often integrate directly with printing services, simplifying the entire workflow.

For more advanced users who want complete control over their business card design, professional graphic design software like Adobe Illustrator or Adobe Photoshop are the industry standards. These programs offer unparalleled flexibility and precision, allowing you to create truly custom designs from scratch. However, they come with a steeper learning curve and a subscription cost.

Regardless of the software you choose, ensure it allows you to export your design in a high-quality format suitable for professional printing, often a vector file (like AI, EPS, or PDF) or a high-resolution JPG/PNG.

Final thoughts

In an increasingly digital world, the humble business card for an automotive repair shop remains a powerful and tangible marketing tool. It's not just about sharing contact information; it's about making a lasting impression, reinforcing your brand, and fostering trust with your customers.

By adhering to best practices for designing an automotive business card, including all key elements, and leveraging the right software, you can create a mechanic business card that truly represents the quality and professionalism of your shop. Whether you're a seasoned auto mechanic or just starting an auto repair business, don't underestimate the power of a well-designed, high-quality business card.

Auto Repair Shop Business Cards (Ideas & Templates)

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