You’ve Built a Successful Auto Repair Shop Startup. Now What?

|

February 19, 2024

|

Read time: 3 min

Building a startup takes time, effort, and a lot of determination. You and your team have invested in a great idea, and everyone works diligently to bring new team members, investors, and customers on board. However, the process doesn’t end once the product or service has taken off and gained popularity.

A startup can operate on a lean team, with people wearing multiple hats and taking on extra responsibilities. But as the company grows, it will be time to hire more employees and scale the company to meet demand.

How to scale the business is an enormous question that causes hesitation for many leaders. How do you expand your business offerings and your team without losing the heart and inspiration that helped the startup succeed in the first place?

In my own business, Tekmetric, which offers shop management software for auto repair businesses, I have relied on a few tactics that enabled me—and our whole team—to scale sustainably. Here are four of the most vital.

Understand Your Company’s History

To plan for the future, it’s crucial to have a deep understanding of the past. In Tekmetric’s early days, my five-person team and I were focused on creating a reliable technology—we didn’t necessarily think about the entity we were building along with it. However, our problem solving and determination to succeed would form the foundation of Tekmetric’s identity today.

The journey wasn’t easy. We faced challenges familiar to many startups: lack of interest, the need for financial support, and an imperative to attract the best talent around. We also had a lot to learn about software and how it applied in the automotive industry. In fact, that lack of software knowledge was an enormous setback, and there were times we just wanted to give up.

However, our failures in these early days were extremely important to our later success. Instead of giving up, the team faced our challenges head-on. We developed a new prototype of our product, established procedures to promote customer success, and created a clear structure within the company. And when the time came to grow, we hired talented people who shared our same drive and desire for success.

Those early days resulted in values that still permeate the Tekmetric culture today. When considering your own company, pinpoint your team’s top qualities and trace them back to the beginning. There are several key questions to answer:

  • What defines your company’s essential identity?
  • What challenges did you face and how did you overcome them?
  • What culture have you built—and how can you hire talent that helps preserve that culture over time?

Set Realistic Goals for the Future

Understanding your company’s past allows you to set realistic goals for the future. When setting these goals, it’s important to consider industry standards and your team’s abilities and limitations. To be realistic, your goals must allow you to keep up with industry changes, but they must also align with your team’s capability to succeed.

For example, if you work in the technology industry, you will need to set goals on a shorter timeline so you can keep up with new innovations and quickly changing needs, but you will also need to keep in mind your team’s current skills and limitations.

When Tekmetric sets a goal for monthly sales, we look at each team’s capacity to succeed. The customer success team may have a limited number of shops it can onboard each day, or we may need to account for migration time when transferring data. After identifying the limitations, we can then explore potential solutions that bring us closer to achieving our goals, such as investing in new technology or hiring more customer success team members.

Lean on Your Employees

As the company grows, it becomes more and more difficult for leaders to have a deep knowledge of every facet of the business. As much as you might want to know about—and maybe even control—every little thing going on within the company, there is only so much time in the day and so many places you can be at once. Your growing responsibilities as a leader mean you will be interacting with customers less and focusing more on the overall business.

However, you do have one key resource you will need to rely on more than ever: your team.

Your employees are the magic behind the work your company does each day. They make it possible for your product or service to work seamlessly, and they create successful interactions with customers.

Empower your team to share ideas and shed light on the changes that will be necessary to meet the goals you have established. As your arms and legs, they have intimate knowledge of the company’s abilities and limitations.

By trusting, empowering, and relying on your team, you enable the business to grow—and give them personal investment in the business’s success.

Continue to Grow Personally as a Leader

Finally, you must continue to invest in your own professional growth as your company grows and scales. You are the face of the company, both internally and externally. Your continued growth will allow you to expand your own perspective and learn new techniques to be an effective leader within the company.

Personally, I challenge myself to read at least one leadership book each week. Many of these books have similar messages, and by continuing to read those messages over and over again, they become firmly planted in my brain and daily practices.

I also seek professional coaching through CEO peer groups and business mentors; these offer outside perspectives that help me work through challenges and questions that come up as Tekmetric grows.

Patience is a Virtue

It takes time, energy, and patience to grow a company. At Tekmetric, we recognize that while we’ve had a tremendous amount of success in what feels like a short time, even that didn’t happen overnight.

As you work toward your own company’s growth, don’t lose sight of the excitement and passion that inspired the company’s initial foundation. Set realistic goals and build a team you can trust and rely on. And continue to grow as a leader in your own right.

Scaling doesn’t happen overnight. But with the same hard work and determination that made the startup successful in the first place, you have the potential to grow your company and make even greater achievements in the future.

👉 Ready to grow your automotive business? [Book a personalized Tekmetric Demo Here]

FAQ

More articles

Whereas traditional methods of payment require dipping a card in the same terminal as other customers or the hand to hand exchange of cash or check, the ability to pay by text message through SMS mobile payments takes the complexity and headaches out of the payment process for owners, service writers, and guests alike.

For auto repair shops in particular, giving guests the ability to pay by text not only streamlines the guest experience but also frees up service advisors from having to do a bunch of data entry, giving them more time to help other guests.

Here’s how text-to-pay works on our Integrated Payments, Tekmerchant. As you’ll see, we’ve built in opportunities to enhance efficiency while strengthening the relationship you have with your guests at each step of the process.

Step 1: Complete the Repair Order & Send the Invoice

By connecting Tekmerchant to Tekmetric, service advisors can quickly review the invoices of completed work and simply click a button to text the invoice to the guest.

Since the invoice is automatically generated from the repair order and is easy to edit within Tekmetric, the service advisor can reduce the time they would usually spend writing invoices.

Step 2: Collect Payment

Once the invoice is sent, the guest will receive a link that takes them directly to their invoice and pay screen. From there, they can review the work that was completed and make their payment, prompting them to input their billing information.

The customer inputs their card information, including their billing address, making it a verified payment.

At this point, all the service writer has to do is make sure that the payment has been approved and that everything checks out.

Pro Tip: Enhance Guest Service with a Call or Personal Text

Because service advisors and guests both have access to a digital invoice, it gives service advisors the opportunity to add a human touch to the payment process without the guest coming into the shop.

Consider having service advisors give guests a call or send a personal text message at this part of the process.

While this may seem like an extra step, it gives service advisors a chance to check-in with the guest to ensure all approved work was completed, which is a big step towards avoiding chargebacks.

Calling the guest is also a good chance to remind them of any maintenance that may need to be taken care of in the future and any upcoming deals or events. If the guest is too busy to take a call, Integrated Payments has a Text-to-Pay feature giving them the freedom to pay when they have time.

If everything looks good on the invoice, the guest can easily pay and move on with their day. You get paid fast and the guest is able to pay at their convenience.

Step 3: Return Vehicle to Customer

Once the payment has been processed, all that’s left to do is to return the vehicle.

Pro Tip: Add a Key Drop-Box for Convenience

Some auto repair shops use a key drop-box or locker to make vehicle returns more convenient for their guests and service advisors.

Most contactless drop boxes use programmable codes, so you can put the guest’s keys in a locker, send them the code, and let them pick up their car when they’re ready.

With a key drop-box, everyone wins: service advisors don’t have to worry about staying late; shop owners don’t have to worry about paying a service writer overtime, and your guests don’t have to feel rushed to make it back to the repair shop before closing time.

Turbo-charge Your Payments Processing

The Integrated Payment text-to-pay feature makes life easy for your guests and service advisors, and can potentially save you time, money, and headaches.

Digital Vehicle Inspection software enables auto repair shops to go beyond a traditional paper system for inspections and repair order estimates.

Customers have become accustomed to a digital experience every time they shop, and having their car fixed is no different. Auto repair shops need to update their processes to meet those expectations. When look specifically at auto repair shops, there are even more opportunities to go digital beyond receipts.

Printed estimates may seem like a professional way to present work to customers. But the problem is that paper estimates don’t really show drivers what’s wrong with their vehicles.

The result? Customers approve a small sliver of work, or worse, go to another auto repair shop for a second opinion.

Digital vehicle inspections not only save time and paper but also build trust and enhance the customer experience. Not to mention, they help sell larger repairs and increase customer loyalty.

Your Shop's Guide to Digital Vehicle Inspections

September 15, 2023

Read time: 3 min

read more

In the fast-paced auto repair industry, delivering exceptional service and ensuring vehicle safety is paramount. This is where Tire Suite comes in — a solution that simplifies tire management, letting you save time and gain peace of mind.

Tire Suite is a comprehensive solution designed specifically for tire shops. Whether you're struggling with time-consuming DOT# registration processes, concerned about protecting your shop from risk, or looking to save money and boost profits, Tire Suite has you covered.

Streamline Your Processes, Save Valuable Time

Time is money, especially in the fast-paced world of tire shops. With Tire Suite, you can say goodbye to the days of manual paperwork and tedious DOT# registration processes. Our platform automates the entire registration process via Tiremetrix, saving you valuable time that can be better spent serving your customers or growing your business. By streamlining your processes, Tire Suite allows you to focus on what matters most – delivering exceptional service to your customers.

‍

‍

Our platform not only streamlines your processes for DOT# registration but also helps streamline tire sourcing. Access vehicle-specific tire specifications swiftly, facilitating seamless tire selection for your team. Easily search your inventory or seamlessly add tires as needed parts, enabling effortless tire sourcing through integrated parts ordering.

‍

‍

Protect Your Shop, Ensure Compliance

Compliance issues can be a nightmare for tire shop owners, leading to costly fines and penalties. With Tire Suite, you can rest easy knowing that your shop is fully compliant with DOT# regulations. Our platform simplifies the registration process and provides ongoing support, helping you avoid unnecessary risks and protect your business from potential liabilities. By investing in Tire Suite, you're investing in the long-term success and sustainability of your shop.

Take Your Tire Shop to the Next Level with Tire Suite

Ready to take your shop to new heights of efficiency and success? It's time to discover the power of Tire Suite. Say goodbye to wasted time, compliance concerns, and unnecessary expenses – and say hello to a brighter future for your shop.

Tread Ahead with Tire Suite

April 16, 2024

Read time: 3 min

read more
×
Book your free demo with Tekmetric