Retain More Customers With Auto Repair Estimating Software

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May 22, 2023

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Read time: 3 min

The truth is that estimates tie into professionalism. When the first oral surgeon gave you an estimate for your wisdom tooth removal surgery, they helped you:

  • Manage your expectations: You knew what kind of procedure to expect, and how much you could expect to pay for it.
  • See that the office cared about your wellbeing: The oral surgeon and their staff wanted you to make the best choice possible and gave you a resource to accomplish that.
  • Have a reference point for the future if any issues come up: For example, if you got charged a couple of hundred dollars more after your procedure, you’d have documentation to show that the extra cost wasn’t part of the plan.

Wisdom tooth removal surgery isn’t cheap. Neither is auto repair work.

Just like a professional oral surgeon’s office explains to patients what their options are and how much they should expect to pay for procedures, a professional auto repair shop shows drivers what their repair work options are and how much they should expect to pay for repairs.

That professionalism is what helps you win over and retain more customers. If your customers are deciding between different auto repair shops, they’ll likely stick with the business that shows the most professionalism.

What Makes Inspections and Estimates High-Quality?

What do we mean by “high-quality”? In our experience, the building blocks of high-quality records are inspections and estimates that

  • Offer clarity (are easy to understand)
  • Offer accuracy
  • Are professional
  • Offer room for customer choice and feedback
  • Open the pathway to effective communication

But before we explore these characteristics further, let’s look at the different types of inspections and estimates.

Comparing Different Inspection Approaches

There are three main ways to put together inspections and estimates at auto repair shops:

  1. Via pen and paper
  2. Digitally, but without software
  3. With auto repair estimating software

We know there are different variations of all three of these methods. For example, with pen and paper, you may use pre-printed inspection forms and have technicians check boxes and scribble notes as they work.

As for digital, you can use emails or spreadsheets. For the purposes of this piece, we’ll be sticking to the email method in examples.

And of course, there are different options for auto repair estimating software on the market.

Auto repair estimating software is the best method if you want to leverage the benefits of high-quality inspections and estimates. But not all auto repair estimating software solutions are built the same.

Auto Repair Estimating Software Features to Look For

There are several features that make auto repair estimating software truly high-quality:

The most important feature? Digital vehicle inspections. At a basic level, digital vehicle inspections enable technicians to quickly punch in inspection details into software via their tablets or smartphones. And by going with auto repair estimating software like Tekmetric that has a well-built digital vehicle inspections feature, technicians will be able to:

  • Clearly list out specific findings, minimizing the chance of misunderstandings about the type of repairs needed
  • Attach photos and videos to inspections to better show customers what the issues with their vehicles are
  • Categorize repairs by severity; Tekmetric has a color-coded system technicians can use to show customers which repairs need work done ASAP, which repairs can wait for a bit, and what’s A-OK with their vehicles

And thanks to Tekmetric, service advisors can email or text customers those inspections and estimates.

Customers can then approve or decline specific jobs from wherever they are, be it waiting at the coffee shop next door or lounging on their couch at home—there’s no need for them to hang around at your shop.

Of course, if they want to wait at your shop, they’re more than welcome to. But many customers will appreciate staying in the loop about their repairs if they do decide to do something else.

And because this all happens through auto repair estimating software, the service advisors will be able to see exactly which jobs customers authorized, minimizing the chances of miscommunication and customer frustration.

The Advantages of Auto Repair Estimating Software

1. Clarity

Auto repair estimating software significantly increases the clarity your customers have about repair work at your shop. With the right solution, customers will be able to read specific findings on an inspection, understand exactly what work they need done, and directly approve the repairs they want on the included estimate.

No more struggling to read the handwriting on a paper estimate, nor will they have to repeat themselves over the phone to make sure they’re understood correctly after reading the email a service advisor typed out.

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Additionally, if the auto repair estimating software has search functionality for inspections and estimates, customers will be able to quickly get their questions answered because service advisors can look up details in seconds.

Auto Repair Estimating Software That Provides Clarity

Tekmetric gives customers the ultimate clarity on inspections and estimates.

Once a service advisor sends a customer their inspection and estimate, the customer can see each repair their vehicle needs. As a bonus, customers can also get a transparent look at the urgency of each specific repair, thanks to Tekmetric’s color-coded approach. All repair work, and the urgency of that work, is clearly spelled out.

And, by being able to attach photos and videos to the digital vehicle inspection, customers can see for themselves what’s going on.

When customers can see with their own eyes that their car’s engine is seriously rusted, they’re more likely to place their trust in your team. Anything you and your team can do to show customers that you’re acting in good faith will help customers trust you more.

You and your team can personalize the inspection process even more by taking the time to sit down with customers and review the results so you can help them budget repairs more efficiently, like what Aaron Smith and his employees over at S&S Auto Repair do.

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Take it from Smith at S&S Auto: “If a technician brings us a digital inspection and there is a lot of stuff in red, we can go through and break them down into the three categories of safety, maintenance, and repairs. In each category, we break it down further: this needs to be done today, this can wait until your next oil change, and this one we can work on in the next six months, but you need to budget for it.”

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2. Accuracy

Auto repair estimating software is the most effective way your team can ensure that customers get accurate inspection and estimate details.

Because they can view the inspections technicians put together in one main system, service advisors can create estimates without having to open multiple tabs, decipher difficult-to-read handwriting, etc.

And in turn, customers will gain the benefit of inspections and estimates that are as accurate as possible.

Accuracy for Your Customers

Because Tekmetric runs on the cloud, technicians can punch in inspection details on a tablet or smartphone while they work, and color-code each inspection finding by severity.

From there, service advisors can view all the inspection details, put together the estimate portion, and send everything off to the customer.

The customer can then check off exactly which repairs they want, and decline the repairs they don’t want. No copying and pasting and deciphering tricky handwriting involved—for anyone!

3. Professionalism

Whether we like it or not, customers judge all businesses by their level of professionalism, and you might be surprised at how the little things add up.

Your shop’s inspections and estimates are one of the most effective ways you can show your customers how professional your shop is across the board—and a huge part of professionalism is standardization.

Pen and paper can easily look unprofessional, and out dated. Modern customers have modern expectations, and will happily rather have their inspection findings emailed to them.

That's where a shop management system comes in, standardized your intake process

Professionalism in a Flash

For example, default inspection templates make it easy for your team can put together inspections and estimates with the same general appearance over time, and customers will notice! Customers will also be able to directly approve the work they want done and decline the work they want to hold off on. No confusion.

Your customers will be impressed by your shop’s consistency, the look of the inspections and estimates, and they’ll also be relieved that they can easily access that documentation for future reference.

They won’t have to worry about hunting down a paper inspection or trying to remember exactly what they approved over a typed-out email estimate if they need to reference something later on.

4. Effective Communication

What goes hand-in-hand with increased customer agency? Pathways to effective communication. Part of giving your customers agency over the repair work they approve and decline, and the rest of the process, is making it easy for them to communicate with your team.

Auto Repair Estimating Software

The right auto repair estimating software opens up multiple reliable communication pathways for customers, especially given that many customers won’t be sitting around at your shop.

Instead of having to play telephone or email tag, for example, customers can message your shop, and every service advisor logged into the system will see it. From there, one of those service advisors can answer the question or give an update.

Customers won’t have to deal with disparate communication and can have peace of mind that your team will receive their messages and respond to them in a timely manner.

So let’s return to the example we used above, where the technician finds an additional issue that wasn’t included in the initial estimate.

With an auto repair estimating software solution that lets service advisors reach out via email and text, it’s more likely that the customer will see the message, even if they’re busy with errands or in a meeting, and they can promptly authorize the additional work or ask questions before there’s a major hold up.

Simplify Every Step

Service advisors don’t have to call or walk up to technicians to ask them about the severity of repairs, and technicians don’t have to call or walk up to service advisors to clarify whether or not a customer gave the go-ahead for specific jobs.

When your team members interrupt each other less, they’ll be able to better enter and maintain a state of flow, which will help them knock out tasks more efficiently.

They’ll also get along better with each other, and your customers will notice! When they see that everyone gets along, customers will trust your shop more. Think about your own experiences—when you go to the dentist, don’t you feel more at ease and trusting when you see that the dentist and dental assistants all get along? Your customers feel the same.

Learn how to Modernize Your Shop to Drive Success

As you’re researching different solutions by doing things like determining which features you need, reading software reviews, sifting through common myths, attending demos, and more, keep your eyes and ears open.

Make sure any solution you implement at your shop has all the features you need. Don’t assume that a particular solution will tick off all your desired boxes. Perhaps the solution you’re evaluating is missing a key feature that would defeat the purpose of you even rolling it out for your team.

Also, we can’t stress this enough—get your team involved in the decision-making process! They’ll be using the software daily, after all, and it’s important that you go with something they’ll feel comfortable using.

By modernizing and advancing beyond pen and paper and clunky emails (or other non-software-based digital methods), you’ll open the doors to increased transparency, greater customer agency, more sales, better recording keeping, and enhanced team collaboration—just to name several benefits.

You can still keep your notepad and pen around for times when you want to jot down a reminder, and email isn’t going anywhere anytime soon. But ultimately, you’ll feel more at ease when your business is turbocharged with a shop management system.

👉 Ready to grow your automotive business? [Book a personalized Tekmetric Demo Here]

FAQ

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Think about your own day-to-day experience in and around your shop. What’s slowing you down, and what do you wish could be easier?

Maybe it’s showing customers inspection findings, maybe it's just keeping track of all your repair orders as you wait for parts or approval to start work. Or maybe it’s bringing in new business.

No matter what you think could be improved, chances are there might be a better tool for the job of helping you manage your shop.

Find out what shops in your state are charging, and how to set a labor rate that keeps your shop profitable

In the automotive repair industry, your labor rate is more than just a number on an invoice — it is one of the key metrics that drives your business's profitability and overall growth. For shop owners, staying competitive while maintaining healthy margins requires a clear understanding of how labor costs fluctuate across the country. But knowing the national average is only half the picture. The more important question is: how does your shop compare?

Whether you are running a small independent shop or a high-volume operation, knowing where you stand relative to the average labor rate in your state — and against top-performing shops in your market — is essential.

This guide covers the current landscape of automotive repair labor rates across all 50 states, the factors that drive those numbers, and a step-by-step roadmap for setting a rate that supports your shop's long-term success.

Methodology and Key Terms

Tekmetric built this auto repair shop index as a community resource, backed by data from more than 10,000 shops across North America. Shops can use this tool to benchmark themselves and see how they compare state by state.

Key Terms to Know

Labor rate: The retail price per hour charged to the customer for repair services.

Flat-rate: A pricing model where a job is billed based on a predetermined number of hours from a labor guide, regardless of how long the actual repair takes.

Effective labor rate (ELR): The actual amount of labor revenue earned per billed hour after accounting for discounts, menu pricing, and unbilled time.

Understanding these terms will help you interpret the data below and apply it to your specific situation.

Mechanic Labor Rates by State

The average labor rate across the United States is $132 per hour, with the lowest state at $85 per hour and the highest at $197 per hour. Labor rates vary significantly by state, primarily driven by local cost of living and competition.

📊 See How Your Shop Compares — Free

The data below tells you what shops in your state are charging. But the labor rate is only one piece of the picture. The Tekmetric Shop Index lets you benchmark your shop across the four metrics that actually drive profitability — ARO, car count, parts margin, and effective labor rate — against thousands of real shops nationwide.

It's free, takes less than two minutes, and requires no Tekmetric account.

➡ Benchmark Your Shop Now →

Hourly Automotive Labor Rates by State

  • Alabama $124
  • Alaska $161
  • Arizona $145
  • Arkansas $116
  • California $156
  • Colorado $151
  • Connecticut $141
  • Delaware $141
  • Florida $138
  • Georgia $137
  • Hawaii $142
  • Idaho $136
  • Illinois $135
  • Indiana $123
  • Iowa $123
  • Kansas $120
  • Kentucky $126
  • Louisiana $132
  • Maine $110
  • Maryland $141
  • Massachusetts $133
  • Michigan $130
  • Minnesota $137
  • Mississippi $125
  • Missouri $120
  • Montana $135
  • Nebraska $127
  • Nevada $152
  • New Hampshire $128
  • New Jersey $140
  • New Mexico $141
  • New York $125
  • North Carolina $123
  • North Dakota $135
  • Ohio $125
  • Oklahoma $129
  • Oregon $150
  • Pennsylvania $115
  • Rhode Island $134
  • South Carolina $130
  • South Dakota $120
  • Tennessee $127
  • Texas $141
  • Utah $135
  • Vermont $110
  • Virginia $136
  • Washington $152
  • West Virginia $100
  • Wisconsin $125
  • Wyoming $134

Factors That Impact Automotive Labor Rates

Why do auto repair labor rates vary so widely from state to state? A few key factors drive the differences.

Cost of Living

In states with a higher cost of living, shop owners face higher wages to attract technicians, more expensive rent, and elevated utility and supply costs. Those overhead realities push labor rates up — not because shops are padding their margins, but because the math demands it.

Shop Type and Specialization

Dealerships typically carry the highest labor rates because of their overhead, factory-trained technicians, and reliance on OEM parts. Independent shops often have more pricing flexibility, particularly for routine services like oil changes. Specialty shops — focused on European vehicles, diesel, or performance — tend to command higher rates as well.

➡ Benchmark Your Shop Now →

Technician Expertise and Certifications

A diagnostic job requires a different skill set than a brake job. Shops that employ ASE-certified technicians or master technicians can and should charge accordingly. The rate reflects the expertise required to do the work correctly.

How to Set Your Labor Rate (Step by Step)

Setting your rate shouldn't be based on what the shop down the street is charging. It should be a data-driven decision grounded in your actual costs and performance targets.

Step 1: Calculate Your "Loaded" Labor Cost

Start with what it actually costs you to have a technician on the floor. This includes:

  • Wages and overtime
  • Payroll taxes
  • Benefits (health insurance, 401k)
  • Workers' comp and liability insurance
  • Training and certifications

Divide that total annual cost by the number of billable hours that technician produces in a year. That's your loaded cost — and it doesn't include any profit margin yet.

Step 2: Account for Overhead

Your labor revenue also needs to cover the cost of running the business:

  • Rent
  • Utilities and shop supplies
  • Marketing and software
  • Taxes

Step 3: Determine Your Target Profit Margin

Tekmetric shops average 65% labor profit margins. If your loaded cost for a technician is $45 per hour and you want a 65% margin, your base labor rate should be at least $128 per hour.

Step 4: Benchmark Against Your Market

Your internal numbers come first, but you can't ignore the local market. If your rate is $128 and every comparable independent in your area is at $100, you need to either clearly justify your value — through better inspections, faster turnaround, stronger communication — or find ways to reduce overhead. Benchmark against shops of similar size, service mix, and geography.

Step 5: Implement a Labor Matrix

Not every repair order is equal. Shops that implement a labor matrix can automatically adjust rates based on job complexity — billing more appropriately for diagnostic work or specialty repairs without manually recalculating every estimate.

➡ Benchmark Your Shop Now →

How Tekmetric Helps Your Shop Stay Profitable

Managing labor rates manually is a recipe for inconsistency and missed revenue. Here's how Tekmetric gives you the tools and data to stay ahead.

Know Where You Stand with the Tekmetric Shop Index

Before you can optimize your labor rate, you need to know how your performance compares to other shops. The Tekmetric Shop Index gives you free, instant benchmarking across four metrics: ARO, car count, parts margin, and effective labor rate. Enter your shop's numbers and see exactly where you rank against thousands of shops nationwide — no account required, no sales call, no commitment.

You can't improve what you don't measure. This is where that work starts.

➡ Benchmark Your Shop Now →

Real-Time Profitability Tracking

Tekmetric's reporting features give you live visibility into ARO, car count, revenue, and technician productivity — so you always know how your shop is performing, not just at the end of the month.

Custom Labor and Parts Matrices

Tekmetric lets you build a labor matrix that automatically adjusts rates by job type. A custom parts matrix works the same way on the parts side, protecting your margins consistently across every repair order.

Digital Inspections That Justify Your Rate

Tekmetric's digital vehicle inspections let your team send photos and videos of needed repairs directly to a customer's phone. When a customer can see the worn brake pad or the leaking gasket for themselves, they're far more likely to approve the work — and far more comfortable with the rate attached to it.

Accurate Labor Guide Integration

Tekmetric integrates with industry-standard labor guides so your estimates are based on real, accurate times — not guesswork or memory. That means technicians get credited fairly under a flat-rate system, and your service advisers spend less time on paperwork and more time with customers.

Benchmark Your Insights Now

Knowing the average labor rate in your state gives you a useful reference point. But the shops that stay profitable long-term don't stop at state averages — they benchmark continuously, track the right metrics, and make adjustments based on data instead of instinct.

Your labor rate should reflect your actual overhead, your team's capabilities, and the quality of service your customers experience. Use the state data above as a starting point, then go deeper with the Tekmetric Shop Index to see how your shop compares across every metric that drives profitability.

Ready to see where you stand? Benchmark your shop free with the Tekmetric Shop Index →

Average Auto Repair Labor Rates by State

June 30, 2026

Read time: 3 min

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Tekmerchant now includes the industry’s first “buy now, pay later” feature, allowing customers to complete vehicle repairs and pay over time with no risk to your shop!

The Tekmerchant platform offers flexible, forward thinking solutions that allow shops to save time and effort when managing funds and customer payments.

Shop owners can share invoices and accept payments via text and email, enabling the customer to pay directly from their smartphone and pick up the vehicle when it is convenient for them.

Additionally, customers can leverage Tekmerchant’s “buy now, pay later” feature using Affirm and Klarna. This is an industry-first solution that is familiar to customers who use it in other industries. 

Concurrently, Tekmerchant improves shop owner accounting processes by automatically integrating all partial and complete payments into the point-of-sale.

This feature, added by popular request from shop owners, integrates with Tekmetric’s existing payments reports for real-time tracking and reporting. 

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